Search Operation Quality Analyst - Ads

ByteDance; Pasig; On-site; PHP 240,000 - 420,000; Full time

Job summary

ByteDance is seeking a QA-focused professional to join the Search Operations team in the Philippines. The role involves evaluating search ads, maintaining quality guidelines, and guiding learning efforts to improve ad relevance while supporting revenue growth.

The position requires a background in QA for search engines, strong data-driven analysis, and fluency in Tagalog with English as a working language. You will collaborate with R&D, Product, and regional partners to ensure timely go-live

Qualifications

• Bachelor's degree or above with minimum 1 year QA experience.
• Fluent Tagalog speaker with English as a working language.
• Background in QA, familiarity with search engines, social media algorithms, SEO.
• Overseas work or training is beneficial.

Responsibilities

• Perform daily operational tasks such as quality inspection and process optimization.
• Coordinate with stakeholders on guideline developments and implementation.
• Conduct daily audits and provide error analysis to stakeholders.
• Monitor evaluator quality scores and perform root cause analysis with management.
• Record daily output and quality scores, and prepare data analysis/reports for projects.

Skills

QA experience

Search engine evaluation

SEO awareness

Tagalog fluency

Education

Bachelor's degree or above

Tools

Office software

Job description

Responsibilities

The Search Operations team aims to improve search user experience, contribute significant DAU impact to the products and drive for increase in traffic and GMV.

The Search Ads Ops team is dedicated to evaluating and optimizing search algorithms within search ads. Our team conducts thorough evaluations and investigations to ensure optimal performance and accuracy. Additionally, we manage labeling projects to train and refine our models, aiming to improve the relevance and effectiveness of search ads. Our goal is to drive revenue growth while maintaining a high-quality user experience, balancing commercial objectives with user satisfaction. We strive to deliver superior search ads solutions through continuous innovation and meticulous analysis.

It is possible that this role will be exposed to harmful content as part of the core role/as part of project/ in response to escalation requests/by chance. This may occur in the form of images, video, and text related to every-day life, but it can also include (but is not limited to) bullying; hate speech; child safety; depictions of harm to self and others, and harm to animals.

What will I be doing?

• Perform daily operational tasks such as quality inspection, guidelines and process optimization, queue assignment, and handling escalations for the evaluation project.
• Work closely with stakeholders to stay updated on guideline developments and provide feedback on implementation and execution.
• Conduct daily audits on an internal system and provide error analysis and feedback to stakeholders (R&D & Product Manager).
• Monitor the quality scores of evaluators and conduct root cause analysis with the management team.
• Monitor project data, record daily output and quality scores, prepare data analysis/reports for projects, and validate reports and data provided to stakeholders/partners.
• Localize the guidelines and design training schedules and coordinate and liaise with key stakeholders to ensure the successful go-live within the targeted timeframe.
• Deliver process/product/guideline training to new joiners.
• Play a role in setting up product knowledge tests, sharing result analysis, and working with key stakeholders to improve the product knowledge of the team.
• Able to work with sensitive content including but not limited to child exploitation, diverse religious and political perspectives, violence, and adult/sexual content. (Not frequent)
• Undertake any additional responsibilities that are not specifically listed above.

Qualifications

Minimum Qualifications

• Bachelor's degree or above with minimum 1 years of relevant QA working experience
• Fluent Tagalog speaker with English as a working language
• Background in QA, particularly in search engine evaluation, with familiarity in search engines, social media algorithms, SEO, and proficiency in common office software.
• Overseas work or training experience is beneficial
• Strong capacity to learn and understand new concepts
• Deep understanding of local culture and internet usage habits
• Attention to detail and ability to use data analysis to identify trends

Preferred Qualifications

• Overseas working/training is a plus
• Learn about search engines, familiar with social media platforms.
• An in-depth understanding of local culture and familiarity with the Internet usage habits of local users.
• Familiar with common office software, labeling experience is preferred.

About Us

Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Lemon8, CapCut and Pico as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.

Why Join ByteDance

Inspiring creativity is at the core of ByteDance's mission. Our innovative products are built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.

As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.