Retail Media Intern

4707 Unilever RFM Ice Cream, Inc.; Mangahan; On-site; PHP 167,000 - 257,000; Full time

Job summary

Magnum Ice Cream Company in the Philippines invites a Retail Media Intern to support digital commerce initiatives across markets. The role encompasses Retail Media Support, Ad Operations, and Reporting, Analytics & Capability Building, in a three-month full-time internship.

You'll collaborate with Brand Teams, Media Agencies, and Retail Media Networks to translate priorities into activation plans, monitor campaigns, and prepare performance reports while learning industry best practices in

Qualifications

• Focused on digital marketing, retail media, and eCommerce with consumer-brand awareness.
• Analytical mindset to organize, interpret, and summarize data into insights.
• Strong organizational skills to manage multiple tasks and deadlines.

Responsibilities

• Translate brand and customer priorities into retail media activation plans.
• Support end-to-end campaign setup, tracking, and performance monitoring.
• Prepare weekly/monthly performance reports and share key insights.

Skills

Digital marketing interest

Analytical mindset

Organization skills

Written and verbal communication

Excel and PowerPoint

Power BI familiarity

Data presentation

Attention to detail

Education

Bachelor's Degree in Marketing/Advertising/Business

Tools

Power BI

PowerPoint

Microsoft Excel

Canva

Job description

Life tastes better with ice cream With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry. We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference. What truly sets us apart is how we work. We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done. We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.

The Role

As the retail environment becomes increasingly digital, we are focused on enhancing how our brands connect with consumers through digital commerce channels. We are looking for a Retail Media Intern to drive the strategy and execution of digital retail media in your market. The position is structured around three core pillars: 1. Retail Media Support 2. Ad Operations and Execution Excellence 3. Reporting, Analytics & Capability Building

What you'll be responsible for

• Retail Media Support

  Support the Digital Commerce & Retail Media team in translating brand, customer, and eCommerce priorities into retail media activation plans. Coordinate with Brand Teams, Media Agencies, and Retail Media Networks on campaign requirements, timelines, and deliverables. Assist in preparing media briefs, copy requirements, campaign proposals, and business review materials. Support retail media partnership discussions, performance tracking, and test‑and‑learn initiatives.

• Ad Operations & Execution Excellence

  Support the end‑to‑end execution of retail media campaigns across retail media networks, marketplace platforms, and quick commerce partners. Assist in campaign setup, creative asset tracking, go‑live checks, and performance monitoring. Consolidate campaign reports and track key metrics including impressions, clicks, CTR, ROAS, ACOS, and GMV. Support coordination with agencies and platform partners to ensure campaigns are executed accurately and on time. Maintain campaign trackers, activation calendars, and documentation.

• Reporting, Analytics & Capability Building

  Prepare weekly and monthly performance reports, scorecards, and business review presentations. Analyze campaign results and identify key insights, trends, and opportunities. Help maintain retail media playbooks, best practices, templates, and knowledge repositories. Support internal learning sessions and knowledge‑sharing activities related to retail media and digital commerce. Contribute to continuous improvement initiatives through research and benchmarking of industry best practices.

Qualifications & Experience

• Currently pursuing a Bachelor's Degree in Marketing, Advertising, Business Management, Communications, Economics, Statistics, Data Analytics, or a related field.
• Must be available for a full‑time internship for three (3) months.
• Prior internship, organization leadership, case competition, or project experience in digital marketing, eCommerce, media, business analytics, or FMCG is an advantage but not required.
• Demonstrated interest in digital commerce, retail media, performance marketing, marketplace platforms, or advertising through coursework, extracurricular activities, or personal projects.

Skills & Competencies

• Strong interest in digital marketing, retail media, eCommerce, and consumer brands.
• Analytical mindset with the ability to organize, interpret, and summarize data into actionable insights.
• Strong organizational skills with the ability to manage multiple workstreams and deadlines.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Excel and PowerPoint; familiarity with Power BI, Canva, or reporting tools is a plus.
• Comfortable working with data, presentations, and stakeholder coordination.
• Detail‑oriented with a high standard for accuracy and quality.

Mindset & Behaviors

Passionate about ice cream, snacking, and online consumer trends. Eager to learn and develop capabilities in Digital Commerce and Retail Media. Proactive, resourceful, and willing to take ownership of assigned tasks. Curious and enthusiastic about emerging digital commerce and advertising trends. Strong team player who collaborates effectively across functions and stakeholders. Open to feedback and committed to continuous improvement. Comfortable working in a fast‑paced and dynamic environment.

This internship opportunity is only open for students who are required to complete an academic internship as part of their curriculum.

Why join us?

This is a place for people who are passionate about ice cream and are growth obsessed - both for the business and for themselves. People who act like an owner and drive our business end‑to‑end. People who are driven by success to deliver more than we ever thought we could! You’ll thrive here if you value an inclusive culture, with low ego and hierarchy - and if you’re excited to continuously learn and challenge how we work, using digital, data, and new thinking to push us forward.

Roles with real accountability and visible impact

• Free to move fast, experiment and challenge how things are done
• Continuous learning and development as the business grows
• Reward linked to performance and contribution.

Your career here is shaped by what you deliver

As you work across functions and markets and grow with the business.

If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know.

Additional information

The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic.