Remote SEO & Website Optimization Strategist

Pinoy SEO; Philippines; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

Penbrothers seeks an experienced SEO & Website Optimization Specialist to lead ongoing optimization, performance improvements, and growth of the client’s website. This role blends technical SEO, front-end development, AI-assisted workflows, and CRO to boost organic visibility and lead generation.

The ideal candidate will work across Webflow, AI tools, HubSpot, and digital marketing strategy, collaborating with revenue teams to scale website growth.

Qualifications

• Strong technical SEO knowledge and modern frameworks for content architecture.
• Hands-on front-end development: HTML, CSS, JavaScript.
• Advanced proficiency with Webflow CMS and tag management (GTM).
• Experience troubleshooting HubSpot forms and API connections.
• Familiarity with AI-powered development tools and automation workflows.
• Data-driven optimization approach with strong analytical skills.

Responsibilities

• Own a comprehensive SEO roadmap aligned with business goals.
• Optimize site architecture, metadata, headings, and internal linking.
• Develop content strategies and topic clusters linked to revenue pages.
• Audit and manage backlinks, monitor performance via analytics.
• Lead CRO efforts: test hello bars, pop-ups, CTAs, and landing pages.
• Maintain Webflow site structure and troubleshoot integrations.
• Build AI-assisted workflows to streamline marketing operations.

Skills

SEO Expertise

Web Development

CMS & Tools

Integrations

AI & Automation

Analytical Skills

Tools

HTML

CSS

JavaScript

Webflow CMS

Google Tag Manager

HubSpot

Job description

Penbrothers seeks an experienced SEO & Website Optimization Specialist to lead ongoing optimization, performance improvements, and growth of the client’s website. This role blends technical SEO, front-end development, AI-assisted workflows, and CRO to boost organic visibility and lead generation.

The ideal candidate will work across Webflow, AI tools, HubSpot, and digital marketing strategy, collaborating with revenue teams to scale website growth.