Remote Meta & LinkedIn Paid Media Strategist

Peoplegig; Metro Manila; À distance; PHP 670 000 - 1 339 000; Plein temps

Résumé du poste

Peoplegig is seeking a hands-on Paid Media Campaign Specialist to manage and optimise campaigns on Meta and LinkedIn from a remote setup in the Philippines. The role combines technical execution, performance analysis, tracking, and content support to drive qualified leads and conversions.

You will collaborate with a specialised marketing team to ensure accurate CRM tracking, derive actionable insights, and contribute to both organic and paid social content development using AI tools for ideation

Qualifications

• Demonstrated hands-on experience setting up, managing, and optimising paid advertising campaigns, particularly on Meta platforms.

Responsabilités

• Set up, launch, manage, and optimise paid advertising campaigns across Meta Ads Manager and LinkedIn Campaign Manager.
• Connect, configure, and validate campaign tracking with CRM workflows to ensure accurate attribution and conversion data.
• Monitor campaign results, identify trends and opportunities, and translate performance data into practical optimisation strategies.
• Help establish campaign KPIs, reporting measures, and regular optimisation routines to improve campaign effectiveness.
• Support the editing and development of organic and paid social media content, including ad copy, creative variations, and short-form video assets.
• Use AI tools to generate content ideas, develop copy variations, and support efficient content creation.
• Work closely with team members to align campaign execution, content requirements, and CRM processes.
• Stay up to date with Meta platform developments, paid social advertising trends, and industry best practices.
• Share platform expertise, provide practical guidance, and help colleagues understand campaign performance and evolving advertising capabilities.

Connaissances

Campaign management

Meta Ads Manager

LinkedIn Campaign Manager

CRM integration

Analytics & reporting

Content editing for social media

AI-assisted content ideation

British English writing

Digital marketing certifications

Outils

Canva

Google tools

CapCut

Riverside

Claude

Meta AI tools

Description du poste

Peoplegig is seeking a hands-on Paid Media Campaign Specialist to manage and optimise campaigns on Meta and LinkedIn from a remote setup in the Philippines. The role combines technical execution, performance analysis, tracking, and content support to drive qualified leads and conversions.

You will collaborate with a specialised marketing team to ensure accurate CRM tracking, derive actionable insights, and contribute to both organic and paid social content development using AI tools for ideation