Product Development Specialist

Pilmico Foods Corporation; Capas; On-site; PHP 450,000 - 650,000; Full time

Job summary

Aboitiz Foods in Capas, Philippines seeks a Product Specialist to drive product development and manage lifecycle across Swine, Poultry, and other categories. You will conduct market research, lead program development, and ensure revenue growth through strong product management and brand building.

The role requires experience in R&D, marketing, and cross-functional teamwork, with a background in agribusiness or marketing.

Qualifications

• Agribusiness or Marketing background required.
• At least 2 years in Research, Marketing or Product Management.
• Licensed Agriculturist is an advantage.
• Experience in agricultural industry preferred.

Responsibilities

• Develops tools and methodologies for product research.
• Leads product development from idea to commercialization.
• Collaborates with QA, technical, production and sales on prototypes.
• Monitors and reports product performance and financial results.
• Develops and evaluates promotional initiatives and pricing benchmarks.

Skills

Product development

Market research

Analytical tools

Communication skills

Brand management

Education

Agribusiness

Marketing

Tools

Statistical tools

Job description

Aboitiz Foods is an integrated regional food and agribusiness company dedicated to creating a high-performance culture anchored on our time-honored values of Integrity, Teamwork, Innovation, and Responsibility. Through the collective strengths of our subsidiaries, Pilmico and Gold Coin, we believe in sustainably feeding Asia’s growth from mill to meal.

We are constantly improving and optimizing our processes by integrating the value chain around Asia. We leverage our sector expertise and capabilities to deliver quality every time. With our world-class technology and culture of constant innovation, we devote ourselves to serving you better.

At Aboitiz Foods, we embrace change and inspire innovation, leading the way in food and agribusiness solutions. Join us as we shape the future of food in Asia and build a culture where, together, we nourish the future.

The Product Specialist is responsible for product development and innovation, as well as managing existing products across their life cycle in all categories (Swine, Poultry, Gamefowl, Rabbit, Pet, or Aqua). This includes conducting market research, leading product and program development (e.g., Diamond Program), and ensuring effective management to support revenue growth and brand building.

Key Duties and Responsibilities

Product Development and Innovation

• Develops tools and creates methodologies for product research.
• Ensures all product development initiatives are subjected to the product development process covering idea generation, idea screening, product concept, business analysis, marketing plan and commercialization.
• Conducts market research and presents market research results on a product in an assigned category.
• Leads and collaborates with QA, technical, production and sales on product prototypes and development.
• Understand and conduct benchmarking on competitive pricing.
• Develops proposals on promotional initiatives for the products developed.
• Assists in the placement of products developed.

Product Management

• Assesses existing products using the product life cycle tool and provides immediate product line analysis and recommends a plan of action.
• Implements and collaborates approved plans of action and calibrates whenever necessary.
• Monitors results and provides reports based on the agreed plan of action.
• Monitors and reports sales and financial results of products handled.

Program Development and Management

• Develops short-term marketing & promotional program specific to a product in anassigned category.
• Collaborates with sales and monitors program implementation.
• Develops metrics, conducts program reviews to assess effectiveness and push of marketing and promotional programs.
• Recommends program enhancements to ensure program competitiveness.
• Provides support by providing inputs to the Diamond program educational materials and other defined sales and marketing programs requiring product information and technical contents.

Qualifications

Education:

• Agribusiness
• Marketing

Experience:

• At least 2 years work experience in Research, Marketing or Product Management, preferably in an agricultural industry.

License/s:

• Licensed Agriculturist is an advantage

CRITICAL SKILLS OR COMPETENCIES REQUIRED:

Hard Skills

• Thorough ability to design and execute research projects.
• Basic working knowledge on various analytical and statistical tools to analyze and interpret data.
• Expert in technical marketing and product knowledge on all product lines, types and categories.
• Very good verbal and written communication skill

Soft Skills

• Strong organizational skills and detail-oriented.
• Thorough analytical skills
• High Initiative
• Flexible and agile
• Fast tempo
• Good team player
• Strong Interpersonal Skills