PPC Specialist (Search and PMAX) - Remote First Setup

AffinityX; Philippines; Remote; PHP 500,000 - 900,000; Full time

Benefits offered by this job

Ayala perks and benefits

Remote set-up and provided tools

Healthcare Insurance (HMO) coverage on

Mental health and wellness programs

Job summary

AffinityX is seeking an experienced Campaign Specialist (PPC) to join our growing digital advertising team. You will manage end-to-end Google Ads campaigns, including Search and PMAX, and optimize based on KPI targets.

You will analyze data using Google Analytics and Google Tag Manager, producing clear reports and insights while collaborating internally to support performance marketing initiatives. Night shifts aligned to US time are required.

Qualifications

• 2–4 years of experience in performance or digital marketing.
• Proven experience managing Google Ads campaigns end-to-end (Search & PMAX).
• Intermediate skills in Google Analytics and Google Tag Manager.
• Background in performance marketing with a strong analytical mindset.
• Excellent written communication for reporting and analysis.
• Reliable internet connection and ability to work night shift (US time).

Responsibilities

• Manage end-to-end Google Ads campaigns including Search and PMAX.
• Monitor, optimize, and report on campaign performance to meet KPIs.
• Analyze data and prepare clear performance reports and analytics summaries.
• Use Google Analytics and GTM to track performance and find optimization opportunities.
• Collaborate internally to support performance marketing initiatives.

Skills

Google Ads

End-to-end campaigns

Google Analytics

Google Tag Manager

Performance marketing

Analytical mindset

Reporting & analysis

Night shift (US time)

Tools

Excel

Google Sheets

PowerPoint

Usermaven

Job description

We’re looking for an experienced Campaign Specialist (PPC) to join our growing digital advertising team. If you’re passionate about paid search, data-driven optimization, and turning insights into performance, this role is for you.

What will you do?

• Manage end-to-end Google Ads campaigns, including Search and Performance Max (PMAX)
• Monitor, optimize, and report on campaign performance to ensure KPIs are met
• Analyze data and prepare clear, insightful written reports and analytics summaries
• Use Google Analytics and Google Tag Manager to track performance and identify optimization opportunities
• Collaborate internally to support performance marketing initiatives (non-client-facing role)

Qualifications:

• 2–4 years of relevant experience in performance or digital marketing
• Proven experience managing Google Ads campaigns (Search & PMAX) end-to-end
• Intermediate skills in Google Analytics and Google Tag Manager
• Background in performance marketing with a strong analytical mindset
• Excellent written communication skills, especially for reporting and analysis
• Reliable internet connection and able to work night shift (US time)

Good to have:

• Working knowledge of Excel / Google Sheets / PowerPoint
• Familiarity with Usermaven or similar analytics and ticketing tools

Join our team, and enjoy these benefits:

• Access to Ayala perks and benefits
• Remote set-up and provided with complete work tools
• Healthcare Insurance (HMO) coverage on day 1
• Access to mental health and wellness programs