Meta Ads Strategist: Scale Lead Gen Across Markets

Somewhere; Philippines; Remote; PHP 3,159,000 - 4,738,000; Full time

Job summary

Somewhere is seeking a Paid Social Media Buyer to own Meta campaigns across two affiliated agencies. You will manage end-to-end performance, scale winning creatives, and replicate success across multiple markets, while maintaining strong CPL/ROAS and clear client communication.

You will collaborate with the creative team, ensure rapid launches, and drive results for local service niches across international markets. A reliable US Mountain Time overlap is required in a remote setting.

Qualifications

• 2+ years managing Meta paid social with lead generation or ROAS accountability.
• Experience handling many client accounts simultaneously (agency or freelance).
• Ability to scale or replicate winning campaigns across geographies.
• Hands-on command of Meta Ads Manager: structure, audience, pixel/conversion tracking, testing, optimization.
• Strong direct-response instinct — CPL, CPA, ROAS.
• Excellent written and spoken English, client-facing.
• Reliable U.S. Mountain Time overlap.
• Comfortable working in a monitored remote work environment.

Responsibilities

• Own Meta campaigns across two businesses, from build to daily optimization.
• Stand up new client campaigns quickly and efficiently, including rapid agency launches.
• Take proven ads and deploy across multiple cities, tuning geo, audience, budget, and bidding.
• Diagnose under-delivering ads in new markets and fix quickly.
• Maintain CPL and ROAS across many accounts.
• Monitor performance daily and adjust budgets, audiences, placements, and bidding based on data.
• Collaborate with in-house video team to brief and iterate on creatives.
• Deliver clear client updates and respond to questions same-day.
• Keep account structures, tracking, and reporting clean across accounts.

Skills

Meta Ads Manager

Lead generation

ROAS optimization

Account management

Performance reporting

English communication

Remote collaboration

Data-driven decision making

Tools

Facebook Ads Manager

CRM tools

Pixel/conversion tracking

Job description

Somewhere is seeking a Paid Social Media Buyer to own Meta campaigns across two affiliated agencies. You will manage end-to-end performance, scale winning creatives, and replicate success across multiple markets, while maintaining strong CPL/ROAS and clear client communication.

You will collaborate with the creative team, ensure rapid launches, and drive results for local service niches across international markets. A reliable US Mountain Time overlap is required in a remote setting.