Media Buyer (BGC)

Klaiya; Taguig; On-site; PHP 446,400 - 725,400; Full time

Benefits offered by this job

Relocation allowance program

Free device program

Excellent company culture

Stock Option Program

Work with local & international brands

Job summary

Klaiya, a leading advertising agency in the Philippines, is seeking a Digital Marketing Specialist to develop and implement media strategies for diverse clients. The role involves managing campaign budgets, tracking performance, and collaborating with creative teams to meet client objectives. Ideal candidates have a Bachelor's degree and at least one year of digital marketing experience, showcasing strong organizational and communication skills.

Qualifications

• At least one year of experience in digital marketing.
• Previous media buying experience in TikTok, Meta, Google.
• Strong organizational and time management skills.

Responsibilities

• Plan and implement media strategies aligned with client goals.
• Manage budgets and analyze campaign performance using data.
• Collaborate cross-departmentally to align strategies.

Skills

Communication

Organizational skills

Data-driven decision making

Creativity

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Tools

MS Office Suite

Job description

About Us

Klaiya is an advertising agency specializing in brand and performance marketing, E-Commerce Services, and influencer Marketing. We are the center of excellence that helps businesses establish and develop their online presence and brand awareness. With a pool of Marketing Gurus, E-Commerce Experts, and Out-of-the-box creatives, we are one of the Philippines' leading digital marketing solution providers.

Brand We've worked with:

Nestle | Unilever | P&G | URC | Coca-Cala | Monde Nissin | Del Monte

Mega Prime Food | Xiao Mi | Infinix | Unilab | Lock&Lock | Anker | Huawei

Essential Functions

• Campaign planning: Working with account manager and clients to understand their goals and target audiences, then developing and implementing media strategies

• Managing budgets: Maintaining a campaign budget and managing media expenditures

• Tracking performance: Using data and analytics tools to track and analyze campaign performance

• Adjusting strategies: Making changes to the plan as needed to ensure maximum ROI

• Reporting: Keeping clients updated on campaign strategies and results

• Researching: Keeping up to date with industry research figures and new technologies

• Collaborating: Working cross-departmentally to align campaign strategies and goals

• Creating reports: Building client reports and internal account analysis.

Key objectives and metrics:

• ROI

• On-site conversions

• Cost & click performance

• Impressions/total reach

• Website Traffic

Qualifications：

• Bachelor's degree in Marketing, Communications, or related field.

• Good communication skills with clients and the creative team. Organized self-starter with a penchant for data-driven decision-making. Exceptional organizational skills and works well under pressure.

• Proficient in MS Office Suites (Word, Excel, PowerPoint)

• At Least one year of experience in the digital marketing field.

• Previous media buying experience in TikTok, Meta, Google

• Excellent writing and editing skills with a keen eye for detail.

• Creative thinker with the ability to generate innovative ideas.

• Ability to work effectively both independently and in a team environment.

• Strong organizational and time management skills with the ability to prioritize tasks and meet deadlines.

Benefits:

1. Relocation allowance program

2. Free device program

3. Excellent company culture

4. Stock Option Program

5. Work with local & international brands