Marketing Specialist: Lead Gen, Email & Social Campaigns

Genius Agency Ai; Philippines; On-site; PHP 360,000 - 600,000; Full time

Job summary

Genius Agency Ai is building a talent pool of Marketing Specialists to support future marketing projects across various industries. This role is suited for marketing professionals with well-rounded expertise who can contribute across the full marketing spectrum as opportunities arise.

The Marketing Specialist will support end-to-end marketing initiatives, including lead generation, email marketing, social media marketing, and brand development.

Qualifications

• Minimum of 2 years of professional marketing experience.
• Proven experience in lead generation, email marketing, and social media marketing.
• Strong written communication and copywriting skills.
• Experience with marketing tools such as CRM systems, email platforms, analytics tools, and social media management software.
• Analytical, detail-oriented, and results-driven.
• Ability to adapt quickly to different brands, industries, and project requirements.

Responsibilities

• Plan and execute lead generation strategies aligned with project and business objectives.
• Develop and manage email marketing campaigns, including segmentation and automation.
• Create and manage social media marketing initiatives to support brand awareness and engagement.
• Maintain brand consistency across all marketing channels and touchpoints.
• Support integrated marketing campaigns from concept through execution and reporting.
• Track performance metrics, analyze results, and provide actionable insights.
• Collaborate with cross-functional teams, including sales, design, and project stakeholders.

Skills

Lead generation

Email marketing

Social media marketing

Brand development

Copywriting

Website/content optimization

Tools

CRM systems

Email platforms

Analytics tools

Social media management

Job description

Genius Agency Ai is building a talent pool of Marketing Specialists to support future marketing projects across various industries. This role is suited for marketing professionals with well-rounded expertise who can contribute across the full marketing spectrum as opportunities arise.

The Marketing Specialist will support end-to-end marketing initiatives, including lead generation, email marketing, social media marketing, and brand development.