Marketing Specialist

Philippine Christian Literature Inc.; Quezon City; On-site; PHP 279,000 - 502,000; Full time

Job summary

A leading literature organization in Quezon City is seeking a Marketing Campaign Development professional. The ideal candidate will assist in creating marketing strategies, executing campaigns, and generating engaging content. Applicants should have a Bachelor’s degree in Marketing or a related field, possess excellent communication skills, and be customer-oriented. The role blends teamwork with independent work. This is an on-site position offering opportunities to contribute significantly to the company's marketing efforts.

Qualifications

• Candidate must possess at least a Bachelor’s / College Degree in Marketing, or any equivalent business course.
• Customer oriented.
• Good communication and presentation skills.
• Ability to be a team player, yet work independently when required.
• Computer Literate.
• Physically fit.

Responsibilities

• Assist in developing comprehensive marketing strategies and campaigns.
• Coordinate the execution of marketing campaigns across various platforms.
• Develop engaging content for digital and print media.
• Perform market research to understand customer behavior and industry trends.
• Analyze data from campaigns to measure effectiveness and adjust strategies.
• Identify and monitor customer needs and preferences.

Skills

Customer oriented

Good communication and presentation skills

Ability to be a team player

Computer Literate

Physically fit

Education

Bachelor’s / College Degree in Marketing or equivalent

Job description

Marketing Campaign Development

• Campaign Strategy: Assist in developing comprehensive marketing strategies and campaigns that align with the company’s goals and target audience.
• Campaign Execution: Coordinate the execution of marketing campaigns, including digital, print, and event-based initiatives.
• Content Creation: Develop engaging and informative content for websites, blogs, social media, newsletters, email campaigns, and promotional materials.

Market Research and Analysis

• Conduct Research: Perform market research to understand customer behavior, industry trends, competitor strategies, and market opportunities.
• Analyze Data: Gather and analyze data from marketing campaigns to measure their effectiveness and ROI. Use insights to adjust strategies or improve future campaigns.
• Customer Insights: Identify and monitor customer needs, preferences, and pain points, and adjust marketing strategies accordingly.

Qualifications

• Candidate must possess at least a Bachelor’s / College Degree in Marketing, or any equivalent business course.
• Customer oriented
• Good communication and presentation skills
• Ability to be a team player, yet work independently when required
• Computer Literate
• Physically fit