Marketing Specialist

Campus Group Companies Inc; Quezon City; On-site; PHP 334,800 - 558,000; Full time

Job summary

A leading marketing firm based in Quezon City, Philippines, is seeking a Marketing Specialist to conduct market research, develop strategies, and generate leads for parts products. The ideal candidate will have strong relationship-building skills and a creative approach to marketing communications. Responsibilities include developing marketing materials, analyzing campaign performance, and facilitating events. Join a dynamic team and contribute to the growth and success of marketing initiatives.

Responsibilities

• Conduct market research to identify trends and customer needs.
• Develop and implement marketing strategies and campaigns.
• Identify and generate leads through various channels.
• Build and maintain relationships with customers.
• Provide marketing support to the sales team.
• Develop content for marketing materials.
• Ensure consistent brand messaging across channels.
• Track and analyze marketing campaign performance.
• Organize and participate in trade shows and exhibitions.
• Collaborate with internal teams to align marketing efforts.

Job description

• Conduct market research to identify trends, customer needs, and competitive landscape.
• Develop and implement marketing strategies and campaigns to promote our parts products.
• Identify and generate leads through various channels, including online marketing, trade shows, and industry events.
• Build and maintain strong relationships with existing and potential customers through regular communication and visits.
• Work closely with the sales team to provide marketing support and ensure alignment of marketing and sales efforts.
• Develop content for marketing materials, including brochures, newsletters, social media posts, and website updates.
• Ensure consistent brand messaging across all marketing channels and materials.
• Track and analyze marketing campaign performance and prepare reports to measure effectiveness and ROI.
• Organize and participate in trade shows, exhibitions, and other industry events to promote products and network with potential clients.
• Collaborate with internal teams, including product development, sales, and customer service, to align marketing efforts with business objectives.