Marketing Manager - SM Center Pulilan

SM Supermalls; Bulacan; On-site; PHP 900,000 - 1,500,000; Full time

Job summary

SM Cienter Pulilan, part of SM Supermalls, seeks a Marketing Manager to design, implement, and monitor advertising and marketing strategies that boost customer traffic and sales. You will lead mall events, promotions, and sponsorship activations across multiple channels, coordinating with creatives, media, and suppliers.

The ideal candidate holds a Bachelor's degree in Marketing or a related field and has at least five years of managerial experience in Marketing, Events Management, and

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• At least five (5) years of managerial experience in Marketing, Events Management, and Advertising.
• Strong communication, analytical, and presentation skills.

Responsibilities

• Execute mall events and campaigns to drive customer engagement, tenant promotion, and increased mall traffic.
• Implement advertising initiatives across multiple channels, coordinating with creatives, media, and suppliers.
• Build and maintain partnerships with tenants, brands, and third-party collaborators to strengthen marketing efforts.
• Ensure compliance and documentation accuracy in marketing policies, processes, and task management.
• Pursue continuous learning and talent development through training, career initiatives, and knowledge sharing.

Skills

Strong communication skills

Analytical skills

Presentation skills

Education

Bachelor's degree in Marketing, Business Administration, or related field

5+ years managerial experience in Marketing, Events Management, and Advertising

Tools

MS Office

Graphic design (advantage)

Job description

Job Description:

The Marketing Manager designs, develops, implements, and monitors advertising and marketing strategies/initiatives that increase customer traffic and sales based on comprehensive marketing research and an understanding of the mall's customer base. They use creativity in building interest in consumers by employing marketing techniques through various types of media. These are but not limited to the mall's events and advertising campaigns; implementation of system-wide requirements for promotions, activations, and management activities; and sponsorships.

Primary Responsibilities:

• Execute mall events and campaigns to drive customer engagement, tenant promotion, and increased mall traffic.
• Implement advertising initiatives across multiple channels, coordinating with creatives, media, and suppliers.
• Build and maintain partnerships with tenants, brands, and third-party collaborators to strengthen marketing efforts.
• Ensure compliance and documentation accuracy in marketing policies, processes, and task management.
• Pursue continuous learning and talent development through training, career initiatives, and knowledge sharing.

Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• At least five (5) years of managerial experience in Marketing, Events Management, and Advertising.
• Strong communication, analytical, and presentation skills.
• Proficiency in MS Office, experience in graphic design is an advantage.

Work Location:

SM Cienter Pulilan