Marketing Manager (HubSpot) - U.S. Client | WFH

Booth and Partners; Makati; Remote; PHP 900,000 - 1,500,000; Full time

Job summary

Denamico is seeking an experienced marketer to drive demand generation and pipeline. You will own HubSpot-driven campaigns, maintain CRM data quality, and execute events and content programs with little oversight.

The role emphasizes content writing, ABM exposure, and AI-enabled workflows to accelerate outcomes. Collaboration with a lean team and a clear content calendar are provided for rapid impact.

Qualifications

• 5+ years of marketing experience in an agency or lean team environment.
• Hands-on HubSpot experience with campaigns, sequences, the AI tools, and reporting.
• AI-forward mindset; actively using AI tools (Claude, Gemini, HubSpot AI).
• Enjoy working independently with minimal day-to-day oversight.
• Ability to translate rough ideas into actionable campaigns, events, or webinars.

Responsibilities

• Drive demand generation initiatives and pipeline growth.
• Maintain and improve CRM data quality in HubSpot.
• Plan, set up, and promote webinars and in-person events.
• Produce client success stories and case studies.
• Engage on social media, resharing content and posting beyond the calendar.
• Update website content with new offers and articles; refresh SEO elements.
• Repurpose content from podcasts and newsletters for broader reach.
• Support the sales team’s outbound campaigns in HubSpot.

Skills

Demand generation

CRM data quality

Event planning

Content writing

Social media engagement

Web content updates

Content repurposing

Campaign reporting

Tools

HubSpot

Job description

About the Role

Denamico (Client) is a revenue operations consulting firm for mid-market sized services organizations with a multi-location operating model. This includes roll-up businesses often backed by PE, franchises, AEC (architecture, engineering, and construction companies), and national nonprofits. The primary similarity between them all is that they operate from more than one location, where the revenue operations between people, process, data, and technology is more complex than a one-location business. We’re a Diamond tier HubSpot Solutions partner that operates at the upmarket end of the ecosystem: enterprise-scale CRM architectures, complex integrations, AI revenue solutions, multi-phase implementations, and continuous optimization of our clients’ revenue systems. The main priority for this role is to build pipeline. You'll be handed a solid plan, a pre-scheduled content calendar, clear documentation and supporting AI (HubSpot Agents, Claude projects and Cowork skills) to speed up execution. What we need from you is someone who can hit the ground running, exercise good judgment, improve what’s already planned and work with a high degree of independence. This is a great fit if you're an experienced marketer with demand gen skills and also enjoys variety, works well without oversight, and loves finding smarter ways to get things done.

What You’ll Own

• Demand generation
• CRM data quality (in HubSpot)
• Webinar and in-person event planning, set up and promotion
• Client success story production
• Social media engagement, resharing, and additional posts beyond the pre-scheduled calendar
• Website content updates, including new articles, updated offers and AEO updates
• Content repurposing from our podcast and newsletters
• Supporting the sales team’s outbound campaign execution in HubSpot (we currently have 2 sales people)

What You Won’t Need To Do

• Build strategy from scratch. The direction is set and documented.
• Manage our podcast. Our team handles that independently, but may need occasional support.
• Attend a heavy meeting schedule. This role is execution-focused.

Requirements

• 5+ years of marketing experience, ideally in an agency or lean team environment.
• Hands-on HubSpot experience. You know your way around campaigns, sequences, the AI tools, and reporting.
• AI-forward mindset. You're actively using and experimenting with AI tools in your work, not just aware of them. (Today, our main AI tools are Claude, Gemini, and HubSpot AI.)
• Enjoy working independently with minimal day-to-day oversight.
• Ability to bring ideas to life. You can take a rough idea and turn it into an actionable plan for a new campaign, event, or webinar with limited direction.
• Content writing background (articles, emails, social, newsletters, case studies)

Nice to Have

• Experience in B2B professional services.
• Outbound or ABM experience.

How You Work

• You don't need hand-holding.
• You can execute an existing plan and bring forward ideas to improve it.
• You're comfortable using AI and already using it to work smarter.
• You treat an existing marketing program with the same care you'd give your own