Marketing Enabler - Oncology

F. Hoffmann-La Roche AG; Taguig; On-site; PHP 650,000 - 1,200,000; Full time

Job summary

Roche Philippines seeks a Marketing Enabler to drive Therapy Area strategy from conception to end of life. You will craft local plans, generate insights from market reconnaissance, and develop communications materials for customer engagement.

Reporting to the Head of Commercial & Digital Excellence, you will coordinate cross-functional activities and manage budget planning. The role requires a Bachelor's degree with 3+ years in pharma marketing, strong English communication, and proficiency in

Qualifications

• Bachelor’s degree required; 3+ years in commercial/marketing in pharma.
• Oncology TA experience is a plus.
• Excellent English, written and spoken.
• Strong computer literacy and MS Office proficiency.
• Promotions and communications management experience.
• Strong analytical and people skills; budget/finance experience.
• Understanding of commercial strategy in pharma.

Responsibilities

• Develop the Therapy Area (TA) Strategy for the local affiliate.
• Translate global TA strategy into local short-, mid-, long-term plans.
• Own TA communications content, messaging, and materials for engagement.
• Conduct market reconnaissance: visits, research, analytics to spot opportunities.
• Review TA pipeline and adapt local launch strategies.
• Conduct market scoping, research, and pricing strategy for TA.
• Develop Access/HTA/PNF strategies for TA.
• Lead network guidance and enable customer-facing teams.
• Plan OBP for TA budget; consolidate investments; monitor KPIs and budget performance.

Skills

English communication

Analytical skills

MS Office (Excel, PPT, Word)

Promotions and communications

Budget and financial management

Commercial strategy

Pharmaceutical industry knowledge (Onc

Education

Bachelor’s degree

Tools

MS Office Suite

Job description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters. The Position A healthier future. It is what drives us to innovate. To continuously advance science and ensure everyone has access to the healthcare they need today and for generations to come. Creating a world where we all have more time with the people we love. That is what makes us Roche. Roche Products Philippines is seeking an experienced and professional Marketing Enabler to join our dynamic team. Reporting to the Head of Commercial & Digital Excellence, you will be responsible for directing a comprehensive Therapy Area strategy from product/portfolio conception and definition through end of life. You will also formulate and execute long-term plans for cost/profit control, promote use of new technologies and industry-leading trends, and select, develop, and evaluate employees to ensure the efficient operation of the function.

Key responsibilities include;

Development of the Therapy Area (TA) Strategy of the local affiliate. Translate the global recommended TA Strategy into a comprehensive short-, mid-, and long-term business plan, applicable to the local affiliate needs and goals. Local understanding and portfolio approach of the TA. Generate insights from regular local market reconnaissance thru, but not limited to customer & field visits with customer facing teams, market research and data analytics, to identify gaps and opportunities for the TA responsible for. Develop and owns communication content (for face to face and digital interface), messaging, promotional and non-promotional materials and activities (including lectures, events) for customer engagement use Reviews TA Pipeline and develops local approach for TA-specific launch products and solutions Market scoping (including research) Pricing strategy Access / HTA / PNF strategy Scours through the communities and network for guidance on TA approaches and solutions (like a Network Navigator, specific to the TA) Actively participate as a contributing member to the network, and locally as an enabling expert of customer facing teams. Responsible for the following, developed in collaboration with cross functional teams: Outcomes Based Planning (OBP) of the TA Budget allocation for key initiatives of the TA - consolidate and advise on investments Define measures of success / KPIs, establish accountabilities, and monitor Brand and TA budget/performance through quarter, midyear, and annual revenue/sales forecasts and performance/business reviews.

Who you are;

Bachelor’s Degree with minimum 3 years of Commercial (marketing, sales) experience in pharmaceutical industry. Experience in Oncology TA will be an advantage. Proficient in English oral & written communication Computer literacy and proficiency in MS Office programs, Excel, PPT, Word Proficient in promotions and communications management Highly developed analytical & people skills – Influencing and Inspiring Budget and Financial Management experience Commercial Strategy understanding.

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact. Let’s build a healthier future, together. Roche is an Equal Opportunity Employer. We believe it’s urgent to deliver medical solutions right now – even as we develop innovations for the future. We are passionate about transforming patients’ lives. We are courageous in both decision and action. And we believe that good business means a better world. That is why we come to work each day. We commit ourselves to scientific rigor, unassailable ethics, and access to medical innovations for all. We do this today to build a better tomorrow. We are proud of who we are, what we do, and how we do it. We are many, working as one across functions, across companies, and across the world. We are Roche.