Marketing & Content Strategist

Virtuestaff; Manila; Remote; PHP 600,000 - 900,000; Full time

Benefits offered by this job

Work From Home

Performance Bonus

Job summary

VirtueStaff is seeking an autonomous Marketing & Content Strategist to lead end-to-end marketing initiatives in the Philippines. You will own SEO, paid campaigns, audience research, and multi-channel content operations, while editing and publishing video assets and managing newsletters.

You will run Google and Meta ad campaigns, measure performance with KPIs, and collaborate across channels to ensure consistent messaging and results.

Qualifications

• Proven experience developing and executing SEO strategies, marketing plans, and KPIs.
• Experience running paid campaigns in Google Ads and Meta Ads.
• Video editing using Descript for YouTube and socials.
• Experience with email marketing platforms like Constant Contact and publishing across LinkedIn, Facebook, Instagram, and YouTube.
• Background in B2B marketing; ability to own strategy independently.

Responsibilities

• Develop, implement, and direct SEO and multi-channel marketing plans.
• Track and report performance KPIs across campaigns.
• Edit and optimize video content for YouTube using Descript.
• Publish blog posts, LinkedIn updates, and email newsletters via Constant Contact.
• Conduct market research, keyword analysis, and competitor assessments.
• Launch and optimize paid campaigns on Google Ads and Meta Ads.
• Maintain organized marketing assets across social channels.

Skills

SEO strategy development

Paid advertising campaigns

Content marketing

Video editing

Email marketing

B2B marketing

Independent working

Tools

Descript

Google Ads

Meta Ads Manager

Constant Contact

LinkedIn

Facebook

Instagram

YouTube

Job description

VirtueStaff is seeking an autonomous Marketing & Content Strategist to develop, execute, and fully own end-to-end marketing initiatives. This role moves beyond simple content posting, requiring strategic ownership of search engine optimization, paid advertising campaigns, audience research, and multi-channel content operations. Working independently, the strategist will edit and publish video assets, manage newsletters, run paid ad campaigns across Google and Meta, and measure campaign return through structured KPIs.

Responsibilities

• Develop, implement, and direct comprehensive SEO and multi-channel marketing plans.
• Establish, track, and report performance KPIs across organic, paid, and content campaigns.
• Edit and optimize video content for YouTube using Descript.
• Manage end-to-end publishing workflows for company blogs, LinkedIn posts, and email newsletters via Constant Contact (or equivalent platforms).
• Conduct in-depth market research, keyword analysis, and competitor assessments to guide positioning.
• Launch, monitor, and optimize paid ad campaigns across Google Ads and Meta Ads platforms.
• Maintain a continuous flow of organized marketing assets and content deliverables across social channels.

Requirements

• Proven experience developing and executing SEO strategies, marketing plans, and performance KPIs.
• Demonstrated proficiency running paid campaigns in Google Ads and Meta Ads Manager.
• Hands-on video editing experience using Descript for YouTube and social media distribution.
• Experience managing email marketing platforms (Constant Contact or equivalent) and publishing across LinkedIn, Facebook, Instagram, and YouTube.
• Background in B2B marketing (legal industry experience is advantageous but not mandatory).
• Ability to take complete operational ownership and execute strategy without continuous managerial direction.

Benefits

• Work From Home
• Performance Bonus