We are seeking a dynamic and experienced Marketing & Communications Associate to join our team. This individual will be responsible for a broad range of marketing, technical writing, design, digital communications, and award management functions. The ideal candidate brings strong strategic thinking, creative flair, technical writing ability, and a solid command of modern AI tools to support and elevate the company’s marketing and communications efforts within the sustainability and green building sector.
Key Responsibilities
- Marketing
- Assist with marketing the company to build awareness of its services, experience, and reputation.
- Conduct research on specific topics relevant to the company’s sector and strategic goals.
- Apply analytical thinking to evaluate current company processes with the purpose of generating value for clients and identifying new business offerings.
- Identify opportunities for collaboration with industry partners, organizations, and event organizers to increase company visibility.
- Monitor industry trends related to sustainability, green building, and ESG to identify relevant marketing opportunities.
- Support the promotion of company achievements, including certifications, awards, and completed projects.
- Assist in the development of marketing strategies aimed at strengthening the company’s positioning within the sustainability and green building sector.
- Technical Writing
- Create content and market communications for the company’s services — including LEED, WELL, RESET, ESG, and other relevant frameworks.
- Draft content for various company documents such as project proposals, one-pagers, and other marketing materials.
- Prepare written descriptions of company projects, highlighting sustainability goals, strategies, and outcomes.
- Develop case studies and project summaries that communicate the company’s expertise and technical capabilities.
- Translate complex technical concepts into clear and accessible language suitable for clients and external audiences.
- Edit and review marketing materials to ensure clarity, consistency, and professional quality.
- Support the preparation of written materials for conferences, presentations, and industry publications.
- Collaborate with the technical team to ensure the accuracy of technical information included in marketing materials.
- Design
- Prepare high-quality presentations for clients, ensuring strong visual communication and professional formatting.
- Assist in the preparation and formatting of marketing materials.
- Develop data visualizations (charts, diagrams, etc.) to clearly present project results, sustainability metrics, and technical information.
- Support the preparation of visual materials used for events, conferences, and presentations.
- Coordinate with external designers when additional graphic design support is required.
- Update and maintain visual assets such as project images, diagrams, icons, and presentation templates.
- Develop and update internal templates for presentations, marketing materials, and other company documents to ensure consistency and efficiency.
- Support website visual layout improvements and content structuring.
- Website & Social Media
- Manage company websites — including updating content and images on bee-inc.com and bee-sense.ai.
- Manage the company’s blog by liaising with external blog writers and authoring posts independently.
- Take responsibility for all company social media activity on LinkedIn, Facebook, and X (formerly Twitter).
- Plan and publish social media posts promoting company projects and achievements.
- Monitor engagement and activity on social media platforms and respond to comments or inquiries as needed.
- Ensure that online content consistently reflects the company’s expertise and current activities.
- Coordinate the publication of announcements related to events, awards, certifications, and company news.
- Maintain consistency in messaging across website and social media channels.
- Support web design updates, including improving page layouts, visual structure, and content presentation in collaboration with the external webmaster.
- Optimize website texts and blog articles for SEO- and GEO-targeted searches, including keyword research, content structure improvements, and updating existing content to increase online visibility in relevant regions.
- Award Applications & Submissions
- Research and identify relevant industry awards, competitions, and recognition programs that align with the company’s expertise, projects, and strategic goals.
- Manage the end-to-end award application process, including tracking deadlines, eligibility criteria, and submission requirements for each award.
- Collect, organize, and consolidate all required information, data, supporting documentation, and written content from internal stakeholders and technical teams.
- Draft, edit, and finalize all narrative responses and written submissions required as part of award applications, ensuring content is compelling, accurate, and tailored to each award’s criteria.
- Coordinate internal review and approval of award submissions prior to final submission.
- Submit award applications through the designated platforms or channels in a timely and complete manner.
- Track the status of submitted applications and communicate outcomes to relevant internal stakeholders.
- Maintain an organized archive of past award submissions and supporting materials for future reference and reuse.
Qualifications & Requirements
Education & Experience
- Bachelor’s degree in Marketing, Communications, Journalism, Environmental Studies, or a related field.
- Minimum 3–5 years of experience in a marketing, communications, or content management role.
- Experience in the sustainability, green building, ESG, or related sector is a strong asset.
- Proven experience managing social media platforms, websites, and digital content.
- Demonstrated experience with award application writing and submissions is highly desirable.
Core Skills
- Advanced to native-level mastery of the English language, both written and verbal, is required. Candidates must be able to produce flawless, professional-grade written content in English, including marketing copy, technical documentation, award submissions, and client-facing materials.
- Strong technical writing ability, with the capacity to adapt tone and complexity for varied audiences.
- High attention to detail, organizational skills, and ability to manage multiple projects simultaneously.
- Strategic mindset with the ability to contribute to marketing planning and execution.
- Ability to work collaboratively across teams and with external partners and vendors.
AI Tools & Technology — Required
- Strong working knowledge of Anthropic’s Claude (claude.ai) and its application to marketing and communications tasks, including content drafting, editing, research, and analysis.
- Familiarity with Anthropic’s broader product ecosystem, including Claude API capabilities and how AI assistants can be leveraged to streamline marketing workflows.
- Demonstrated ability to write effective prompts and use AI tools iteratively to produce high-quality, accurate, and on-brand outputs.
- Experience using AI tools to support content creation, such as drafting copy, generating ideas, summarizing technical information, and adapting content for different audiences.
- Ability to evaluate and critically assess AI-generated content to ensure accuracy, consistency, and alignment with company standards before publication.
- Awareness of AI tools available for data analysis, SEO optimization, and social media management, and the ability to adopt new tools as they emerge.
- Understanding of the ethical use of AI in marketing, including transparency, accuracy, and responsible content practices.
AI Tools & Technology — Nice to Have
- Knowledge of Canva and the ability to leverage its AI-powered design features (e.g., Magic Write, AI image generation, brand kits) to produce professional marketing visuals and presentations.
- Experience with other AI-powered platforms such as ChatGPT, Gemini, Copilot, or similar tools for content and productivity tasks.
- Familiarity with AI-driven SEO and GEO optimization tools (e.g., Surfer SEO, Clearscope, or similar platforms).
- Experience integrating AI tools into social media management workflows, including scheduling, analytics, and content ideation platforms.
- Interest in staying current with emerging AI trends and a proactive approach to evaluating new tools that could benefit the company’s marketing function.
Design & Digital Tools
- Proficiency in presentation tools such as Microsoft PowerPoint or Google Slides.
- Experience with Canva or equivalent design platforms for the creation of marketing materials and visual assets.
- Proficiency in Adobe Illustrator or comparable vector design software (e.g., Adobe InDesign, Affinity Designer) for the creation and editing of professional-grade marketing graphics, layouts, and visual assets.
- Experience with AI image generation tools (e.g., Midjourney, Adobe Firefly, DALL-E, Stable Diffusion, or similar platforms) to produce original visual content for marketing campaigns, presentations, and digital channels.
- Familiarity with website content management systems (e.g., WordPress or similar).
- Working knowledge of SEO best practices and content optimization techniques.
- Comfort with productivity and collaboration tools (e.g., Microsoft 365, Google Workspace).
We are an equal opportunity employer committed to building a diverse and inclusive team. We thank all applicants for their interest; however, only those selected for an interview will be contacted.