Marketing Campaigns & Events Lead

Palmer-Asia Inc.; Philippines; On-site; PHP 446,000 - 781,000; Full time

Job summary

Palmer-Asia Inc. is seeking a marketing professional to develop and implement strategies, campaigns, and programs aligned with company objectives.

The role includes market research, digital marketing management, and supporting the sales team with lead generation and promotional materials. The candidate will coordinate content creation for social media and promotional materials, manage campaigns, and report on performance metrics.

Qualifications

• Bachelor's degree in Marketing or related field.
• 3+ years proven marketing experience including digital marketing and campaigns.
• Experience in market research, content creation, and online advertising.
• Strong written and verbal communication skills.
• Ability to manage multiple projects with deadlines.

Responsibilities

• Assist in developing and implementing marketing strategies, campaigns, and programs aligned with company objectives.
• Conduct market research and analyze customer preferences, market trends, competitor activities, and industry developments.
• Identify target markets, customer segments, and opportunities for business growth.
• Develop and coordinate marketing content for social media, digital platforms, advertisements, brochures, presentations, and other promotional materials.
• Manage and monitor the company's social media and digital marketing activities.
• Monitor digital campaign performance, engagement, leads, and other relevant marketing metrics.
• Coordinate promotional activities, trade shows, exhibitions, seminars, conferences, product launches, and corporate events.
• Coordinate with designers, suppliers, agencies, media partners, and other external service providers.
• Provide marketing support to Sales through presentations, promotional materials, campaigns, and lead-generation activities.
• Prepare regular reports on marketing activities, campaign results, market insights, and recommendations.

Skills

Market research

Digital marketing

Brand management

Content creation

Online advertising

Written communication

Verbal communication

Presentation

Interpersonal skills

Creativity

Organization

Detail-oriented

Project management

Marketing performance measurement

Microsoft Office

Education

Bachelor's degree in Marketing, Business Administration, Communications, or a related field

Tools

Microsoft Office (Word, Excel, PowerPoint)

Job description

Palmer-Asia Inc. is seeking a marketing professional to develop and implement strategies, campaigns, and programs aligned with company objectives.

The role includes market research, digital marketing management, and supporting the sales team with lead generation and promotional materials. The candidate will coordinate content creation for social media and promotional materials, manage campaigns, and report on performance metrics.