Marketing Campaigns & Content Specialist

SM Retail; Pasay; On-site; PHP 240,000 - 360,000; Full time

Job summary

SM Retail is seeking a creative and organized Marketing team member to plan and execute campaigns that boost sales and brand visibility. You will develop plans with merchandising and store operations, and create compelling content for social media and e-commerce platforms.

Responsibilities include designing promotional materials with Photoshop, coordinating with malls, suppliers, printers, and media partners, and analyzing campaign performance to drive improvements.

Qualifications

• Bachelor's degree in Marketing, Business, or related four-year course.
• Experience or knowledge in image and video editing, preferably using Photoshop.
• Creative with a good eye for design and content.
• Strong communication and interpersonal skills.
• Organized, detail-oriented, and able to manage multiple projects.
• Passionate about digital marketing, social media, and e-commerce.

Responsibilities

• Plan and execute marketing campaigns that help drive sales and brand awareness.
• Develop marketing plans with merchandising and store operations teams.
• Create engaging content for social media and e-commerce platforms.
• Design or edit promotional materials using Photoshop and other editing tools.
• Coordinate with internal teams, malls, suppliers, printers, and media partners to ensure successful campaign execution.
• Monitor and analyze campaign and e-commerce performance to recommend improvements.
• Manage online shop design and seller center analytics.
• Represent the Marketing team in internal and external meetings.
• Help maximize the marketing budget by implementing cost-effective initiatives.

Skills

Content creation

Campaign planning

Social media management

Communication skills

Organization

Digital marketing

Education

Bachelor's degree in Marketing/Business

Tools

Photoshop

Job description

SM Retail is seeking a creative and organized Marketing team member to plan and execute campaigns that boost sales and brand visibility. You will develop plans with merchandising and store operations, and create compelling content for social media and e-commerce platforms.

Responsibilities include designing promotional materials with Photoshop, coordinating with malls, suppliers, printers, and media partners, and analyzing campaign performance to drive improvements.