Marketing Associate

Private Advertiser; Metro Manila; On-site; PHP 335,000 - 670,000; Full time

Job summary

Private Advertiser in Metro Manila is seeking a Marketing Specialist to lead social media, brand marketing, and events. You will develop strategies to boost visibility, create engaging content, and collaborate with cross-functional teams to run cohesive campaigns.

The role requires a degree in Marketing or Communications, proven social media and events experience, proficiency with Photoshop, and a solid grasp of TTL marketing.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience in social media marketing, brand marketing, and events management.
• Proficient in Photoshop and other graphic design software.
• Strong understanding of TTL marketing strategies and their application.
• Excellent communication and interpersonal skills.
• Ability to manage multiple projects simultaneously and meet tight deadlines.

Responsibilities

• Develop and implement social media strategies to boost brand visibility.
• Create compelling content for various social media platforms.
• Monitor analytics and adjust strategies for performance.
• Use Photoshop to create marketing visuals.
• Ensure brand consistency across all visuals and materials.
• Contribute to development and execution of brand campaigns.
• Plan, coordinate, and execute events and activations.
• Implement TTL marketing strategies across ATL and BTL elements.
• Develop content for multiple marketing channels.
• Ensure all content aligns with brand guidelines and resonates with the audience.

Skills

Social media marketing

Brand marketing

Events management

Content creation

Communication

Education

Bachelor's degree in Marketing/Communications

Tools

Photoshop

Job description

About the role

This role encompasses social media marketing, brand marketing, events and activations, and through-the-line (TTL) marketing initiatives. You will develop and implement strategies to enhance brand visibility and engagement across multiple channels, create compelling visual and written content, and collaborate with cross-functional teams to execute cohesive campaigns.

Key responsibilities

• Develop and implement social media strategies to enhance brand visibility and engagement
• Create compelling content for various social media platforms
• Monitor social media analytics and adapt strategies for optimal performance
• Utilize Photoshop to create visually appealing graphics for marketing materials
• Ensure brand consistency across all visual elements
• Contribute to the development and execution of brand marketing campaigns
• Plan, coordinate, and execute events and activations to promote brand awareness
• Implement and manage TTL marketing strategies, integrating both above-the-line (ATL) and below-the-line (BTL) elements
• Develop creative and engaging content for various marketing channels
• Ensure that all content aligns with brand guidelines and resonates with the target audience

About you

• Bachelor's degree in Marketing, Communications, or a related field
• Proven experience in social media marketing, brand marketing, and events management
• Proficient in Photoshop and other graphic design software
• Strong understanding of TTL marketing strategies and their application
• Excellent communication and interpersonal skills
• Ability to manage multiple projects simultaneously and meet tight deadlines