Marketing Associate

AND Financing Corporation; Mandaluyong; On-site; PHP 300,000 - 500,000; Full time

Job summary

AND Financing Corporation is seeking a Marketing Associate to support planning, execution, monitoring, and optimization of etomo's marketing initiatives to increase brand awareness, generate qualified leads, and support loan applications.

The role involves coordinating digital campaigns, analyzing performance, researching markets, and collaborating with internal teams to ensure effective marketing execution.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, Advertising, or a related field.
• At least 1–2 years of experience in marketing, digital marketing, campaign management, or a related role.
• Experience in a bank, lending company, fintech, digital bank, financing institution, microfinance institution, or other financial services organization.
• Familiarity with social media platforms and digital marketing tools.
• Working knowledge of Meta Ads Manager and social media analytics.
• Proficiency in Microsoft Excel or Google Sheets for campaign monitoring and reporting.
• Ability to interpret marketing metrics and prepare performance reports.
• Good written and verbal communication skills.
• Familiarity with Google Analytics, CRM platforms, marketing automation tools, or lead management systems

Responsibilities

• Support planning, execution, monitoring, and optimization of marketing initiatives
• Coordinate digital marketing campaigns
• Manage marketing activities
• Analyze campaign performance
• Conduct market and competitor research
• Collaborate with internal teams to ensure effective execution of marketing strategies
• Increase brand awareness and generate qualified leads
• Support loan application and conversion targets

Skills

Social media platforms

Meta Ads Manager

Excel/Sheets for reporting

Marketing analytics

Communication skills

CRM/Marketing automation tools

Google Analytics

Education

Bachelors degree in Marketing, Business, Communications, Advertising

Tools

Meta Ads Manager

Google Analytics

CRM platforms

Job description

The Marketing Associate is responsible for supporting the planning, execution, monitoring, and optimization of etomo's marketing initiatives to increase brand awareness, generate qualified leads, acquire new customers, and support loan application and conversion targets. The role involves coordinating digital marketing campaigns, managing marketing activities, analyzing campaign performance, conducting market and competitor research, and collaborating with internal teams to ensure effective execution of marketing strategies.

Key Responsibilities:

• Support planning, execution, monitoring, and optimization of marketing initiatives

• Coordinate digital marketing campaigns

• Manage marketing activities

• Analyze campaign performance

• Conduct market and competitor research

• Collaborate with internal teams to ensure effective execution of marketing strategies

• Increase brand awareness and generate qualified leads

• Support loan application and conversion targets

Job Qualifications:

• Bachelor's degree in Marketing, Business Administration, Communications, Advertising, or a related field

• At least 1–2 years of experience in marketing, digital marketing, campaign management, or a related role

• Experience in a bank, lending company, fintech, digital bank, financing institution, microfinance institution, or other financial services organization

• Familiarity with social media platforms and digital marketing tools

• Working knowledge of Meta Ads Manager and social media analytics

• Proficiency in Microsoft Excel or Google Sheets for campaign monitoring and reporting

• Ability to interpret marketing metrics and prepare performance reports

• Good written and verbal communication skills

• Familiarity with Google Analytics, CRM platforms, marketing automation tools, or lead management systems