Local SEO Specialist: Grow Google Maps Visibility

Workana; Philippines; Remote; PHP 300,000 - 420,000; Full time

Job summary

Workana is seeking a Local SEO Specialist to improve local visibility for client businesses on Google Search and Maps. The role focuses on practical SEO execution, data-driven strategies, and delivering measurable results, with remote, flexible collaboration.

The ideal candidate will excel in hands-on optimization, independent work, and translating analytics into actionable plans, including AI-related local search tactics.

Qualifications

• Hands-on Local SEO experience essential.
• Fluent English communication required, written and spoken.

Responsibilities

• Optimize and manage Google Business Profiles (Google Maps).
• Conduct local keyword research and competitor analysis.
• Analyze local rankings and identify opportunities for improvement.
• Set up and manage local rank tracking.
• Implement On-Page and Local SEO optimizations.
• Manage local citations and ensure NAP consistency.
• Analyze SEO performance using analytics tools.
• Identify technical and content opportunities to improve visibility.
• Work on AI Search Optimization (GEO/AEO) strategies.
• Follow established processes and communicate progress clearly.

Skills

Local SEO

Google Maps

Rank tracking

NAP consistency

On-Page SEO

Analytics tools

AI SEO GEO/AEO

Tools

Google Analytics

Google Search Console

Ahrefs/SEMrush

GMB/Google Business Profile

Job description

Workana is seeking a Local SEO Specialist to improve local visibility for client businesses on Google Search and Maps. The role focuses on practical SEO execution, data-driven strategies, and delivering measurable results, with remote, flexible collaboration.

The ideal candidate will excel in hands-on optimization, independent work, and translating analytics into actionable plans, including AI-related local search tactics.