LinkedIn Thought Leadership Architect

Global Finance Teams; Makati; On-site; PHP 520,000 - 780,000; Full time

Job summary

Global Finance Teams is seeking a LinkedIn Content Strategist to build a credible leadership presence on LinkedIn, developing strategy, researching topics and turning internal insights into engaging content.

The role emphasizes human-sounding content that fosters meaningful conversations and ultimately drives business growth, requiring strong writing, interviewing, and the ability to maintain a consistent publishing schedule.

Qualifications

• Strong LinkedIn content-writing experience.
• Excellent English writing and editing skills.
• Ability to write naturally; avoid generic corporate content.
• Strong understanding of B2B audiences.
• Ability to capture another person's tone of voice.
• Good research and interviewing skills; understands LinkedIn formats.
• Ability to work independently and maintain a publishing schedule.

Responsibilities

• Develop the overall LinkedIn content strategy.
• Create monthly and quarterly content calendars.
• Research industry trends, competitors and audience interests.
• Interview founders, executives and subject-matter experts.
• Turn conversations into strong LinkedIn posts.
• Write thought-leadership, educational and opinion content.
• Develop company updates, case studies and customer stories.
• Manage both company-page and executive content.
• Maintain authentic tone of voice.
• Repurpose longer content into LinkedIn posts.
• Monitor engagement opportunities and comments.
• Track reach, engagement and inbound opportunities.
• Test different hooks and formats.
• Use performance data to improve strategy.

Skills

LinkedIn content

English writing

B2B audience

Tone of voice

Research interviews

Content strategy

Independent work

Publishing schedule

Job description

Global Finance Teams is seeking a LinkedIn Content Strategist to build a credible leadership presence on LinkedIn, developing strategy, researching topics and turning internal insights into engaging content.

The role emphasizes human-sounding content that fosters meaningful conversations and ultimately drives business growth, requiring strong writing, interviewing, and the ability to maintain a consistent publishing schedule.