Hybrid Growth Marketing Associate, Category & Campaigns

Growsari

Makati

Hybrid

PHP 600,000 - 900,000

Full time

2 days ago

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Job summary

GrowSari in Metro Manila is seeking a Category Growth Marketing Associate for a full-time hybrid role with work-from-home flexibility. You will partner with the Commercial Category Managers to drive awareness and conversion across core categories, collaborating with Marketing and Platform teams to bring campaigns to life in-app and across digital channels.

You will own category performance metrics, plan and monitor campaigns, provide POE to FMCG partners, share best practices, and develop data

Qualifications

2+ years in in-app communication strategy, paid marketing, media or related field.
Experience with performance marketing metrics and data-driven insights.
Creative thinker who builds hypotheses leading to actionable recommendations.
Strong project management and cross-team coordination.
Self-directed, adaptable and comfortable working with ambiguity.

Responsibilities

Drive category awareness and conversion across digital, social and in-app touchpoints.
Plan campaigns with Marketing and Platform teams, including rate cards and in-app optimization.
Monitor performance, flag trends, and recommend optimizations.
Provide proof of execution (POE) to FMCG partners for key programs.
Share best practices with Category teams to improve in-app results.
Develop data visuals and storytelling to support decisions for Commercial and Marketing stakeholders.
Assist with pacing, forecasting, and budget management for campaigns.