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Vertiv seeks a results-driven Marketing Program Manager to lead global Demand Programs, focusing on the Data Center Dynamics initiative. You will drive execution, measurement, and continuous improvement across content, digital, field, and performance marketing teams in a fast-paced, global environment.
In collaboration with the Global Demand Programs Manager, you will ensure governance, scalability, and actionable insights, requiring strong program management, cross-functional communication, and
Join a High-Performance Culture That Drives Innovation and Excellence
AtVertiv, we don’t just hire talent—wecultivate leaderswhodriveinnovation andengageteams to push the limits of what’s possible. As a global leader incritical digital infrastructure, we are scaling up to meet the demands ofAI, data centers, and next-gen technology—and we need bold, high-performing individuals like YOU to take us to the next level.
High-Performance Culture:We empower you tothink big, execute with excellence, and deliver impact. Ourperformance-driven mindsetrewards those who challenge the status quo and drive meaningful change. Over50 CEO Awardsare given annually to recognize top talent moving the needle forward.
Leadership Without Limits:Leadership at Vertiv goes beyond just titles—it’s about accountability, trust, and ownership. Our leadersengage and drivewithcollaboration, innovation, and customer-centric thinking, setting the foundation for anaction-focused culture.
Limitless Growth & Learning:We believe in continuous development. Whether throughrotational programs or high-impact projects, you’ll have the opportunity toexpand your expertise and grow your career.
A Place for Everyone:Our commitment toinclusionensures that all employee’s unique strengths and perspectives are valued.Your voice matters, your growth is prioritized, and your success is celebrated.
The role plays a critical role in the execution, optimization, and scaling of global marketing initiatives within the Demand Programs function. This role combines program management excellence, cross-functional coordination, and performance-driven execution, with a primary focus on high-impact strategic initiatives; most notably the global Data Center Dynamics (DCD) program.
Acting as both an execution lead and operational integrator, the role ensures that global demand programs are delivered effectively, aligned with company priorities, and continuously improved based on performance insights.
In close partnership with the Global Demand Programs Manager, this position contributes to the successful deployment, governance, and evolution of global demand campaigns, while enabling internal stakeholders with structure, visibility, and best practices.
Own the end-to-end operational execution and continuous improvement of the global DCD program as a flagship demand generation initiative
Act as the primary interface with DCD, ensuring alignment on deliverables, timelines, content strategy, and performance expectations
Translate program objectives into clear execution plans, coordinating internal stakeholders across content, digital, field, and performance marketing
Ensure quality, consistency, and timeliness of all program outputs (content, leads, reporting, etc.)
Proactively identify opportunities to enhance program impact, including new formats, content angles, audience targeting, and activation strategies
Establish and maintain clear reporting frameworks, tracking performance against defined KPIs and business outcomes
Drive regular business reviews with stakeholders, providing insights and recommendations for optimization
Support the deployment and operationalization of global demand campaigns in alignment with the Global Demand Programs Manager
Act as a bridge between strategy and execution, ensuring that program frameworks translate into actionable tactics and assets
Coordinate the development, production, and distribution of campaign assets and tactics, ensuring readiness for global and regional use
Contribute to the standardization and scalability of demand campaigns, ensuring consistency across regions and teams
Align closely with the demand activation team and regional teams for campaign execution and localization
Enable internal stakeholders (Field, Performance, Regional teams) by ensuring clarity, accessibility, and usability of program materials
Participate actively in the evolution of demand campaigns, contributing insights from execution and field feedback
Develop and maintain structured tracking and reporting mechanisms for key programs (with a strong focus on DCD)
Consolidate data across stakeholders to provide clear visibility on campaign and program performance, pipeline contribution, and ROI
Analyze results to identify gaps, opportunities, and actionable improvements
Partner with the Demand Programs Manager and Performance Marketing to optimize campaigns based on data-driven insights
Ensure consistent reporting cadence and alignment with broader marketing performance frameworks
Coordinate across Marketing Strategy, Portfolio, Brand, Performance, Field Marketing, and external partners to ensure seamless execution
Drive alignment and accountability across stakeholders through structured communication and follow-ups
Anticipate dependencies and proactively resolve operational bottlenecks or risks
Act as a central point of contact for assigned programs, ensuring clarity and continuity
Own and evolve the internal communication framework for the Field & Integrated Marketing COE (e.g., VERN or equivalent platforms)
Ensure all demand programs and campaigns and key initiatives are well-documented, structured, and easily accessible
Maintain a centralized repository of assets, templates, and best practices
Contribute tobuilding a culture of transparency, knowledge sharing, and operational excellence
3–5 years of experience in marketing, campaign execution, or program management (B2B or technology environment preferred)
Experience supporting or managing multi-channel marketing programs with global or regional scope
Exposure to lead generation, content programs, or media partnerships (e.g., DCD-type programs is a plus)
Experience in project management and continuous improvement initiatives
Strong project and program management capabilities, with attention to detail and ability to manage multiple priorities
Data-driven mindset with ability to track performance and derive actionable insights
Excellent stakeholder management and communication skills in a matrixed organization
Proactive, solution-oriented approach with the ability to anticipate needs and drive improvements
Ability to balance executional excellence with strategic thinking
High level of organization and ability to manage complex workflows and dependencies
Bachelor’s degree in marketing, Business, Communications, or related field
Delivers flawless execution of key global programs, especially DCD
Demonstrates ownership beyond coordination, actively improving program outcomes
Provides clear visibility and accountability through structured reporting
Contributes to the scalability and effectiveness of global demand programs
Acts as a reliable integrator across teams, reducing friction and increasing speed of execution
The successful candidate will embrace Vertiv’s Core Principals & Behaviors to help execute our Strategic Priorities.
Safety, Integrity, Respect, Teamwork, Diversity & Inclusion.
Customer Focus
Operational Excellence
High-Performance Culture
Innovation
Financial Strength
Think Big and Execute
Act With Urgency
Own It
Drive Continuous Improvement
Promote Transparent and Open Communication
Learn and Seek Out Development
Foster a Customer-First Mindset
Lead by Example