FMCG Brand Strategy Lead — Growth, Flexible Hours

Level Up Business Process Outsourcing Services OPC; Laguna; On-site; PHP 900,000 - 1,500,000; Full time

Benefits offered by this job

Commission & incentives

Job summary

Level Up Business Process Outsourcing Services OPC seeks a strategic Brand Manager to drive market growth, strengthen brand equity, and maximize business performance within a leading FMCG environment.

The role requires extensive experience in brand management, trade marketing, and sales, with a collaborative, fast-paced approach and strong cross-functional leadership. Office and field work will be involved.

Qualifications

• Bachelor's degree in Business, Marketing or related field.
• Extensive understanding of FMCG marketing strategies and trade dynamics.
• Minimum 10 years combined experience in Marketing/Brand Management, Sales or Trade Marketing in FMCG.

Responsibilities

• Develop and execute brand strategies and annual marketing plans to strengthen brand equity and growth.
• Analyze market trends, consumer insights, and sales performance to identify opportunities and data-driven initiatives.
• Plan and implement integrated marketing campaigns, product launches, trade promotions, and brand activation with Sales and Trade Marketing teams.
• Collaborate with Modern Trade, General Trade, distributors, and key accounts for consistent brand execution and visibility.
• Monitor brand performance, budgets and ROI; prepare reports and optimize campaigns.
• Work with cross-functional teams to align brand strategies with business objectives.
• Lead and develop the brand management team; foster collaboration and high performance.
• Maintain strong relationships with internal stakeholders, distributors, agencies, and partners.

Skills

FMCG brand management

Trade marketing

MS Office

Distributor & key accounts management

Education

Bachelor's degree in Business/Marketing

Job description

Level Up Business Process Outsourcing Services OPC seeks a strategic Brand Manager to drive market growth, strengthen brand equity, and maximize business performance within a leading FMCG environment.

The role requires extensive experience in brand management, trade marketing, and sales, with a collaborative, fast-paced approach and strong cross-functional leadership. Office and field work will be involved.