Experiential Marketing Lead – Hybrid, Data-Driven Growth

Bevi; Boston; Hybrid; PHP 4,291,000 - 5,301,000; Full time

Job summary

Bevi in Boston is seeking an Experiential Marketing Specialist to own high-impact programs, from Bevi's Rental Program to Hydration Takeovers, boosting brand awareness and revenue while delivering exceptional customer experiences.

Reporting to the Director of Experiential Marketing, you will manage budgets, travel to events, partner with Sales and Operations, and use data to optimize results in a hybrid Boston office.

Qualifications

• Bachelor's degree in Marketing, Communications, Event Management, Business, or related field.
• 2-4 years of experience in experiential marketing, field marketing, event management, project management, hospitality, customer success, or similar role.
• Excellent project management and organizational skills with the ability to manage multiple concurrent initiatives.
• Resourceful, adaptable, and comfortable working in a fast-paced environment.
• Strong communication and relationship-building skills across internal teams and external partners.
• Analytical mindset with the ability to use data to improve program performance.
• Experience with Salesforce preferred; familiarity with Google Workspace, Asana, Looker, and HubSpot is a plus.
• Willingness to travel approximately 20-30%.

Responsibilities

• Execute Experiential Marketing Programs: plan, execute and travel to trade shows, conferences, pop-up events, customer activations, and brand placements.
• Own Bevi's Rental Program from inquiry through post-event follow-up and scale opportunities.
• Manage Hydration Takeovers to drive customer engagement and support revenue opportunities.
• Coordinate event logistics, vendors, inventory, collateral, and onsite execution.
• Partner with Sales to identify high-impact opportunities and ensure results-driven follow-through.
• Measure event performance and recommend improvements using data.

Skills

Project management

Event coordination

Communication

Data-driven mindset

Sales collaboration

Travel readiness

Education

Bachelor's degree in Marketing/related field

Tools

Salesforce

Asana

Looker

HubSpot

Job description

Bevi in Boston is seeking an Experiential Marketing Specialist to own high-impact programs, from Bevi's Rental Program to Hydration Takeovers, boosting brand awareness and revenue while delivering exceptional customer experiences.

Reporting to the Director of Experiential Marketing, you will manage budgets, travel to events, partner with Sales and Operations, and use data to optimize results in a hybrid Boston office.