Experience Design Lead

Prudential Services Asia; Taguig; On-site; PHP 1,500,000 - 2,100,000; Full time

Job summary

Prudential seeks a CX leader to drive strategic customer experience projects and transformation initiatives in support of enterprise priorities. You will translate CX strategy into roadmaps and business cases, oversee VoC programs, and govern dashboards with KPI‑driven reporting for leadership forums.

As deputy to the CX Head, you will partner with cross‑functional teams to implement improvements that enhance customer outcomes, efficiency, and adoption of new ways of working.

Responsibilities

• Lead the planning, prioritization, and delivery of strategic CX projects and transformation programs in partnership with the CX Head (VP)
• Manage enterprise VoC programs, customer feedback loops, and data analysis to identify trends, pain points, and improvement opportunities
• Develop business cases, project charters, governance materials, and implementation roadmaps for initiatives across service, journey, and process domains
• Own CX dashboards and management reporting, including KPI definitions, insight generation, executive updates, and escalation of key risks and issues
• Drive continuous improvement of customer journeys and service processes through measurement, experimentation, and closed‑loop action management

Job description

Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.

What does the job do for the Company?

• Lead strategic customer experience projects and transformation initiatives in support of the CX Head (VP) and enterprise priorities
• Translate the CX strategy into prioritized roadmaps, business cases, and execution plans across journeys, touchpoints, and processes
• Oversee Voice of Customer (VoC) programs and customer data analysis to surface actionable insights, root causes, and opportunities for improvement
• Govern CX dashboards, KPIs, and reporting cadence for leadership forums, ensuring reliable measurement of customer, operational, and project outcomes
• Drive process redesign and service improvement initiatives using Lean Six Sigma and other continuous improvement methodologies
• Partner with cross-functional stakeholders to implement improvements that enhance customer outcomes, efficiency, controls, and employee adoption
• Act as a deputy to the CX Head (VP) for strategic initiatives, governance reviews, and escalation management on key programs affecting customer experience

What end result does it produce?

Improved customer satisfaction and loyalty metricsDelivery of strategic projects on time, within scope, and with measurable business impactSustainable process improvements supported by data, governance, and continuous improvement discipline

How would “success” for this position be described?

Consistent achievement of CX, operational, and project KPIs with clear evidence of customer impactStrong stakeholder confidence driven by disciplined execution, actionable insights, and effective change leadership

Job Accountabilities

1. Lead the planning, prioritization, and delivery of strategic CX projects and transformation programs in partnership with the CX Head (VP)
2. Manage enterprise VoC programs, customer feedback loops, and data analysis to identify trends, pain points, and improvement opportunities
3. Develop business cases, project charters, governance materials, and implementation roadmaps for initiatives across service, journey, and process domains
4. Use Lean Six Sigma and related methodologies to analyze root causes, redesign processes, and improve quality, turnaround time, and customer effort.
5. Own CX dashboards and management reporting, including KPI definitions, insight generation, executive updates, and escalation of key risks and issues
6. Coordinate with Operations, Distribution, IT, Digital, Product, Risk, and Compliance teams to deliver cross-functional initiatives and embed customer‑centric practices
7. Establish and monitor project governance, milestones, dependencies, and benefits realization to ensure timely and effective execution
8. Conduct customer, channel, and journey analytics to deepen understanding of segment needs and inform prioritization of improvements
9. Drive continuous improvement of customer journeys and service processes through measurement, experimentation, and closed‑loop action management
10. Support change management, communication, and capability‑building initiatives that strengthen customer centricity and adoption of new ways of working
11. Lead and develop the team through clear goals, coaching, performance management, and capability building in project delivery, analytics, and process improvement
12. Compliance & Risk Management
13. 12.1 Ensure that all compliance matters are identified and openly and honestly reported to the Line Manager and/or Compliance Officer in accordance with the reporting requirements operated within the work unit and the Company
14. 12.2 Ensure adherence of the work unit with all relevant statutory, compliance, risk management and audit standards and requirements in carrying out their functions
15. 13. Perform other duties, work assignments and functions as may be assigned.

Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part‑time / fixed‑term work, or any other status protected by applicable law.

We encourage the same standards from our recruitment and third‑party suppliers taking into account the context of grade, job and location.

We also allow for reasonable adjustments to support people with individual physical or mental health requirements.

We are Prudential. For every life, we are partners. For every future, we are protectors.

Prudential plc provides life and health insurance and asset management to 17 million customers across 20 markets in Asia and Africa. We are headquartered in Hong Kong and have dual primary listings on the Stock Exchange of Hong Kong and the London Stock Exchange. We are focused on four strategic regions: Greater China, ASEAN, India and Africa. Our customers are served by around 55,000 agents and more than 200 bank partners. Prudential plc is not affiliated in any manner with Prudential Financial, Inc., a company whose principal place of business is in the United States of America or with the Prudential Assurance Company, a subsidiary of M&G plc, a company incorporated in the United Kingdom.

Find out more at www.prudentialplc.com Follow us on LinkedIn