We are looking for a Q-Commerce Specialist to manage and optimize our brand’s presence across leading quick commerce platforms like Blinkit, Zepto, and Instamart. The ideal candidate should have a strong understanding of campaign management, platform analytics, and performance marketing strategies to drive visibility, traffic, and sales growth.
ROLES & RESPONSIBILITIES:
- Plan, execute, and optimize paid marketing campaigns (CPC/CPM) across Blinkit, Zepto, Instamart, Flipkart and Amazon to achieve ROI-driven outcomes.
- Manage daily operations of ad campaigns, including budget allocation, bidding, and monitoring performance metrics
- Track and analyze sales data, campaign results, and platform insights to identify trends, gaps, and growth opportunities.
- Continuously optimize campaigns to improve visibility, conversion rates, and ROI. Generate performance reports using Excel (Pivot Tables, VLOOKUP, charts, etc.).
- Monitor competitor listings, pricing, and promotional strategies to stay ahead in the market.
- Work closely with marketing, sales, and supply chain teams to align campaigns with inventory, pricing, and promotional goals.
- Stay updated with the latest trends, algorithm updates, and new features introduced by Q-commerce platforms.
REQUIREMENTS:
- 2–3 years of hands-on experience in Q-Commerce operations, preferably on platforms like Blinkit, Zepto, Instamart, Flipkart and Amazon
- Proven expertise in CPC/CPM campaign management and performance marketing.
- Strong analytical mindset with advanced skills in Microsoft Excel (Pivot Tables, VLOOKUP, data interpretation).
- Ability to interpret platform analytics and translate data into actionable insights.
- Excellent communication, coordination, and time management skills.
- Proactive, detail-oriented, and comfortable working in a fast-paced, dynamic environment.
BENEFITS:
- Competitive salary package commensurate with skills and experience.
- Opportunities for professional development and training to foster continuous growth.
- Collaborative and supportive work environment that values innovation and creativity.
- Flexible work timings, 5-day work week, yearly appraisals, and refreshing breaks for work-life balance.
We’ll manage your Brand while you are away (& back)