Ecommerce Performance Marketing Manager (Shopee, Lazada, Tiktok)

Intrepid Asia; Manila; On-site; PHP 1,200,000 - 2,000,000; Full time

Benefits offered by this job

Comprehensive insurance

Ample leave

Job summary

Intrepid Asia is seeking a Performance Marketing Manager based in the Philippines to drive our digital marketing services for leading Brand partners. You will manage relationships, lead full-funnel campaigns across marketplaces like Shopee, Lazada, and TikTok Shop, and optimize spend with data-driven insights.

You will collaborate with client teams to define KPIs, deliver real-time recommendations, and guide campaign direction across platforms, while growing revenue and building a

Qualifications

• Bachelor's degree in Marketing, Media, Business or related field.
• 4+ years digital marketing/e-commerce marketing experience.
• Experience with ecommerce marketplaces (Lazada, Shopee, TikTok Shop).
• Experience in client management is essential.
• Experience in onsite Shopee Ads, Lazada Ads, and TikTok GMV Max is required.
• Knowledge of full-funnel brand activation/strategy.
• Experience in media planning, budgeting, ad optimization, and negotiation with 3rd parties.
• Experience in tracking (GA, GTM, Facebook Pixel, UTM, Campaign Manager).
• Strong analytics and data interpretation skills.
• Fluency in English.

Responsibilities

• Lead on multiple accounts with executive reporting lines.
• Be the go-to market lead for your account clusters.
• Drive client management and maintain strong relationships.
• Lead full-funnel brand strategy and ensure cross-channel alignment (videos, livestream, affiliates).
• Oversee campaign setup, direction, and optimization across eCommerce marketplaces and social channels.
• Collaborate with client teams to develop plans and KPIs, plus ongoing reporting.
• Manage revenue delivery and daily budget optimization with real-time targeting.
• Create and implement A/B testing frameworks for growth.
• Provide analytics and performance insights to clients to drive optimization.

Skills

English fluency

Client management

Digital marketing

Ecommerce marketing

Campaign management

Budget management

A/B testing

Analytics

Google Analytics

Google Tag Manager

Facebook Pixel tracking

UTM tracking

Campaign Manager

Shopee Ads

Lazada Ads

TikTok GMV Max

Education

Bachelor's degree in Marketing, Media, Business

Tools

Shopee Ads

Lazada Ads

TikTok GMV Max

Google Analytics

Google Tag Manager

Facebook Pixel tracking

UTM

Campaign Manager

Job description

Who we are

Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia.
We offer end-to-end omni-channel ecommerce management, Livestreaming, Video production & Affiliate Management for Social Commerce plus full funnel Digital Marketing Services and advanced Market Intelligence, all powered by state of the art inhouse Technology to our client base of leading international brands across all key marketplaces and social platforms in all 6 SEA countries.
Brands love our regional presence, our excellent data-driven and growth-focused services which are enabled by the strongest team in the industry, and our advanced marketing and tech capabilities.
We are growing rapidly and as the exclusive partner of Flywheel in SEA, we offer many exciting opportunities to work with leading brands across multiple categories and key industry players. By joining us, you will work on the cutting edge of digital and social commerce in SEA, and experience what it takes to drive a successful ecommerce business end-to-end.
The Digital Marketing Team is the engine behind data-driven growth for our brand partners across Southeast Asia's eCommerce landscape. Specializing in performance marketing across marketplaces like Shopee, Lazada & TikTok, we focus on the entire 360-degree customer journey and build better digital experiences at each stage of the funnel. From media planning to real-time optimization and analytics on Meta, Google & Programmatic, the team partners closely with clients to unlock the full potential of eCommerce marketing - turning insights into action, and clicks into conversions.

The part you will play

We are looking for a Performance Marketing Manager to be based in the Philippines, who can drive forward our marketing services as a critical part of Intrepid's overall business. This person will own the relationships with a variety of our leading Brand partners, manage best-in-class digital marketing and execute campaigns that are aligned with our clients' objectives and help them seize the full potential of ecommerce-driven digital marketing.
As a Performance Marketing Manager, you will take charge of

• Work as lead on few account/cluster with executive/executives reporting to you
• Act as the go to person for market leads on the account cluster
• Lead client management, ensuring strong relationships and smooth execution
• Lead full-funnel brand strategy and ensure execution is aligned on all key marketing and sales channels such as videos, livestream, affiliates etc
• Oversee campaign setup, strategic direction, and optimization to achieve key KPI metrics across eCommerce marketplaces (Shopee,Lazada, Zalora and TikTok Shop), Shopify, SEM (Google Shopping), and social media (Collaborative/CPAS)
• Work closely with client teams to develop marketing plans and KPIs, as well as ongoing reporting
• Manage revenue delivery and budget spending, including daily optimization and providing real-time targeting recommendations
• Create A/B testing frameworks and implementation to ensure consistent growth
• Manage Analytics and performance report sharing with clients, advising them on optimization potential and insights
  

Requirements

• Bachelor's degree in Marketing, Media, Business, or any related fields
• 4+ years (digital) marketing/e-commerce marketing experience, either working with e-commerce platforms or a marketing role in a media agency/e-commerce enabler/distributor
• Must know ecommerce Marketplace marketing - (i.e. Lazada, Shopee, TikTok Shop)
• Experience in client management is essential
• Experience in onsite Shopee Ads, Lazada Ads, and TikTok GMV Max is a must have
• Knowledgeable or has experience in full-funnel brand activation/strategy
• Experienced in media planning, setting, and managing budgets, optimizing ad performance, and negotiating with 3rd parties
• Experience in tracking (e-commerce tracking, Google analytics, Google tag manager, Facebook Pixel tracking, UTM, 3rd Party Ad Serving (Campaign Manager))
• Strong understanding of major advertising success metrics
• Familiar with measurement platforms like Google Analytics and Google Marketing Platform
• Strong analytical skills with an excellent sense of data and numbers
• Able to quickly adapt and thrive in a fast-paced start-up and e-commerce environment
• Fluent in English
• Digital Marketing Certification on Meta (Facebook) and Google Ads, TikTok Media Buying Certification and e-commerce e.g. Shopee and Lazada, Marketing Solutions background is a plus

Benefits

In return, you will be getting
We are consistently ranked as a top-3 retail media expert across South East Asia, managing adds across all ecommerce channels for many of the leading international brands
Our state-of-the-art in-house MarTech automates a lot of manual work and allows you to run and optimize campaigns in more sophisticated ways, delivering superior results, with amazing reporting capabilities to easily oversee all campaigns across all channels
You will join an ambitious, entrepreneurial and rapidly growing (and fun!) Marketing team, where everyone is keen to hone their skills and capabilities and expand our business across verticals.
We rapidly expand our full funnel services offerings to our clients, both TikTok-centered and in general, providing an integrated and impactful solution
We also offer
Best of Both Worlds
We are a scale up: the sophistication of a small multinational, with the agility of a start-up. This means you get to work on cutting-edge projects, and besides your 'standard' job description, we love to see you show entrepreneurial initiative and want to see your take on how you can take your role and our company to the next level. Good ideas get implemented. You are the master of your own destiny.

Culture that Brings Out the Best

At Intrepid, culture is not just a buzzword, it is what we practice at work every day. We believe in collaboration over competition, transparency over politics, and willingness to learn over ego. You will be part of a team where people genuinely support one another, celebrate wins together, and face challenges head-on as one. We put our all into the work but we balance it with fun, whether that is through team lunches, after-work hangouts, events or shared laughter in the office. This is a place where you can thrive professionally while having a great time.

Grow Without Limits

Learning at Intrepid is constant and dynamic. You will have access to formal training through face-to-face sessions, coaching and our very own Intrepid Academy. On top of that, real-world experience such as leading clients, working with advanced tech, and mastering best-in-class processes will accelerate your growth every step of the way. Surrounded by a talented team that raises the bar daily, in a rapidly growing and ever-expanding business, the opportunities for your development are endless.

Rewarding You Right

We believe great work deserves great rewards at Intrepid. That's why we offer competitive compensation and generous benefits, including comprehensive insurance and ample leave, to support you both in and out of the workplace. We want you to feel valued, cared for, and empowered to bring your best self to work every day.
Note: We will not be accepting any unsolicited resumes or CVs from headhunting or recruitment agencies at this point. Any CVs or profiles shared with us will not be entertained, and in the event of dispute, Intrepid will not be liable for any material compensation to third parties.