Digital Marketing Strategist: Brand Growth

PM Consulting; Calamba; On-site; PHP 558,000 - 893,000; Full time

Job summary

PM Consulting is seeking a Digital Marketing Specialist to develop and execute strategies that drive demand for branded consumer products. You will manage campaigns, content, social media, and online channels to strengthen brand awareness and product visibility.

You will work with Sales, Marketing, Supply Chain, Manufacturing, and other teams to ensure initiatives align with business objectives and product availability, while monitoring performance and extracting insights for optimization.

Qualifications

• Bachelor’s degree in Marketing, Digital Marketing, Communications, Business Administration, or a related field.

Responsibilities

• Develop and implement digital marketing strategies and demand generation programs for branded products.
• Plan, execute, monitor, and optimize digital marketing campaigns across relevant online platforms and channels.
• Develop engaging digital content, promotional materials, and marketing communications aligned with brand and business objectives.
• Manage social media accounts and other digital channels to increase brand awareness, engagement, and product visibility.
• Monitor campaign performance, customer engagement, website traffic, leads, conversions, and other relevant marketing metrics.
• Analyze customer, market, and digital performance data and translate insights into actionable marketing initiatives.
• Coordinate with Supply Chain, Purchasing, Logistics, and Manufacturing teams to align activities with product availability and supply requirements.

Skills

Digital Marketing

Social Media Marketing

Content Marketing

Campaign Management

Excel

PowerPoint

Analytics

Communication

Cross-functional Collaboration

Project Management

Education

Bachelor’s degree in Marketing, Digital Marketing, Communications, Business Administration, or related field

Tools

Microsoft Excel

PowerPoint

Job description

PM Consulting is seeking a Digital Marketing Specialist to develop and execute strategies that drive demand for branded consumer products. You will manage campaigns, content, social media, and online channels to strengthen brand awareness and product visibility.

You will work with Sales, Marketing, Supply Chain, Manufacturing, and other teams to ensure initiatives align with business objectives and product availability, while monitoring performance and extracting insights for optimization.