Digital Marketing Specialist | Work From Home | Day 1 HMO | Up to PHP90K

Emapta; Metro Manila; Remote; PHP 502,000 - 1,004,000; Full time

Benefits offered by this job

Day 1 HMO coverage

Permanent WFH arrangement

Salary Advance Program

Emapta Academy training

Office gym access (Ortigas/Makati)

Lifestyle perks

20 annual leaves

Job summary

Yellowgate Group seeks a Digital Marketing Specialist to strengthen its market presence in Australia and globally from a permanent work-from-home setup in the Philippines. You will drive organic social media, Meta advertising, SEO, and WordPress content, collaborating with international teams for growth.

The role requires hands-on experience with WordPress Kadence, SEOPress, Meta Business Suite, and Canva/Adobe Creative Suite to deliver engaging campaigns and optimized pages.

Qualifications

• Minimum of 2 years of relevant digital marketing experience, including managing Meta advertising campaigns across Facebook and Instagram.
• Minimum of 12 months of experience using WordPress or a similar content management system
• Experience using HubSpot or a similar CRM or marketing platform
• Demonstrated experience creating visual assets using Canva or Adobe Creative Suite
• Web development experience using WordPress Kadence to build and edit custom modules or blocks in accordance with HTML and CSS coding standards is highly regarded

Responsibilities

• Organic Social Media: Create and schedule content across LinkedIn, Facebook, and Instagram using HubSpot; maintain brand identity and tone.
• Paid Social Media - Meta Ads: Manage campaigns, ad sets, and creative assets; monitor spend and performance; optimise for cost per lead.
• Website Management: Maintain WordPress Kadence site, publish pages with SEO best practices, run on-page SEO via SEOPress.

Skills

Meta advertising

WordPress

HubSpot

Canva

Adobe Creative Suite

HTML/CSS

WordPress Kadence

Tools

SEOPress

Meta Business Suite

Ads Manager

WordPress Kadence

HubSpot

HTML/CSS

Job description

Build Global Marketing Expertise in Australia's Equipment Solutions Industry

Strong brands turn digital visibility into measurable commercial momentum. The Digital Marketing Specialist strengthens the client's market presence through organic social media, Meta advertising, SEO, GEO, and WordPress content management. This strategic role expands customer reach across Australia while offering a long-term global career with Emapta and a premium top 1% experience built for exceptional marketing talent ready to grow.

Snapshot

• Employment Type: Full-time
• Work Setup: Permanent Work From Home
• Shift: Day Shift, Weekends Off (Subject to change)
• Salary: PHP 45,000 - PHP 90,000

Benefits

• Day 1 HMO coverage with free dependent
• Competitive Salary Package
• Day Shift schedule
• Permanent WFH arrangement
• Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit: https://emapta.com/training-calendar/)
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
• Fun engagement activities for employees
• Mentorship and exposure to global leaders and teams
• Career growth opportunities
• Diverse and supportive work environment

Qualifications

Skills and Experience

• Minimum of 2 years of relevant digital marketing experience, including managing Meta advertising campaigns across Facebook and Instagram
• Minimum of 12 months of experience using WordPress or a similar content management system
• Experience using HubSpot or a similar CRM or marketing platform for content scheduling
• Demonstrated experience creating visual assets using Canva or Adobe Creative Suite
• Excellent attention to detail and ability to manage several small workstreams simultaneously
• Strong administrative, record-keeping, and communication skills
• Ability to organize and maintain image and file libraries
• Web development experience using WordPress Kadence to build and edit custom modules or blocks in accordance with HTML and CSS coding standards is highly regarded

Tools and Systems

• Proficiency in managing website content using WordPress Kadence and SEOPress
• Competence in building and monitoring advertising campaigns using Meta Business Suite and Ads Manager
• Ability to create and edit visual assets using Canva or Adobe Creative Suite
• Working knowledge of building and editing website modules using HTML and CSS

Responsibilities

Organic Social Media

• Create and schedule organic social media content across LinkedIn, Facebook, and Instagram using HubSpot while following the established brand identity and tone of voice.
• Repurpose blog, campaign, and customer success content into engaging social-ready formats.
• Monitor audience engagement, respond to comments, and remove inappropriate content.
• Collaborate with the Marketing Manager to brainstorm and map opportunities for new content and imagery.

Paid Social Media - Meta Ads

• Assume working-level ownership of Meta Ads as campaign management transitions in-house from the current contractor.
• Build and manage campaigns, ad sets, and creative assets while monitoring spending, pacing, and campaign performance.
• Refresh advertising content regularly to maintain engagement and keep the cost per lead low.
• Prepare basic performance summaries and highlight optimisation opportunities for the Marketing Manager.

Website Management

• Maintain and update website content using the WordPress Kadence platform.
• Publish webpages and blog articles following SEO and GEO best practices.
• Create new landing pages using existing templates as required.
• Implement on-page SEO activities, including metadata, FAQ schema, internal links, and image alt text, using WordPress and SEOPress.
• Perform routine website maintenance, including repairing broken links, refreshing outdated content, and indexing pages.
• Identify content gaps and opportunities based on SEO and GEO keyword research and industry trends.
• Recommend relevant topics, blog articles, and webpage updates to the Marketing Manager.

About the Client

Our client, Yellowgate Group, is an Australian equipment solutions company helping businesses access essential machinery through its flexible Rent Now, Buy Later model. Founded in 2021, the company combines decades of construction and rental expertise with an extensive supplier network. Yellowgate has deployed equipment to more than 295 locations nationwide and is known for fast approvals, flexible ownership pathways, and seamless support from equipment sourcing and specification upgrades through delivery. It enables growing Australian enterprises to scale with greater confidence.

Join the Top 1% Talent. A better career. A better life.

Welcome to Emapta Philippines: home to professionals who choose growth, balance, and impact. Recognized as one of HR Asia's Best Companies to Work For in Asia 2025 and winner of Inspiring Workplaces Australasia 2026, Emapta offers more than opportunities -- it provides a career environment where people thrive. Collaborate with global teams, build meaningful expertise, and grow in a culture that prioritizes both performance and well-being.