Digital Marketing Specialist: E-commerce & Brand Growth

The Hongkong and Shanghai Hotels; Makati; On-site; PHP 420,000 - 660,000; Full time

Job summary

The Peninsula Manila is seeking a passionate Marketing professional to support the Digital Marketing Manager in planning, executing, and optimizing digital campaigns across all channels. The role focuses on aligning activities with the Digital Marketing Plan and driving room bookings and revenue.

You will collaborate with internal stakeholders to enhance the end-user experience across the hotel’s digital touchpoints and stay updated on digital marketing trends and best practices to achieve

Qualifications

• Bachelor’s degree in Multimedia Arts, Marketing, Advertising, or related field.
• Knowledge of digital content creation, website optimization, and e-commerce.
• Experience with Google, Facebook, Instagram, Search, and Display campaigns.
• Updated on digital marketing trends and best practices.
• Minimum 2 years’ experience in Digital Marketing, E-commerce, hospitality, or related industry.

Responsibilities

• Create and optimize digital marketing campaigns across channels.
• Develop compelling digital creatives with the Digital Marketing Manager.
• Utilize brand tools to support digital initiatives across channels.
• Monitor and report campaign performance against KPIs and ROI.
• Enhance end-user experience across The Peninsula Manila’s digital touchpoints.

Skills

Digital content creation

Website optimization

E-commerce

Education

Bachelor's degree in Multimedia Arts, Marketing, Advertising, or related field

Job description

The Peninsula Manila is seeking a passionate Marketing professional to support the Digital Marketing Manager in planning, executing, and optimizing digital campaigns across all channels. The role focuses on aligning activities with the Digital Marketing Plan and driving room bookings and revenue.

You will collaborate with internal stakeholders to enhance the end-user experience across the hotel’s digital touchpoints and stay updated on digital marketing trends and best practices to achieve