Digital Marketing Specialist

ZESTO CORPORATION; Caloocan; On-site; PHP 300,000 - 540,000; Full time

Job summary

ZESTO CORPORATION in Caloocan City is seeking a Digital Marketing Specialist to develop and implement digital marketing strategies, manage social media, and optimize online campaigns for strong brand alignment. This is a full-time on-site role aimed at driving growth and engagement across channels.

You will collaborate with internal teams, analyze web analytics to improve performance, and stay ahead of e-commerce trends on platforms like Lazada and Shopee.

Qualifications

• Experience in end-to-end Lazada and Shopee marketing.
• Experience with web analytics to measure campaign performance.
• Strong communication and collaboration skills.
• Analytical mindset with data-driven decision making.
• Knowledge of current marketing trends and ecommerce.
• Degree in Marketing or related field

Responsibilities

• Develop and implement digital marketing strategies.
• Manage social media platforms.
• Analyze campaign performance through web analytics.
• Optimize online marketing efforts.
• Collaborate with internal teams to create engaging content.
• Ensure alignment with the company's brand and objectives.

Skills

Digital Marketing

Social Media Marketing

Online Marketing

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Job description

About the role

This is a full-time on-site role for a Digital Marketing Specialist located in Caloocan City. The Digital Marketing Specialist will be responsible for developing and implementing digital marketing strategies, managing social media platforms, analyzing campaign performance through web analytics, and optimizing online marketing efforts. The role will also involve collaborating with internal teams to create engaging content and ensuring alignment with the company's brand and objectives.

Key responsibilities

• Develop and implement digital marketing strategies
• Manage social media platforms
• Analyze campaign performance through web analytics
• Optimize online marketing efforts
• Collaborate with internal teams to create engaging content
• Ensure alignment with the company's brand and objectives

About you

• Proficiency in Digital Marketing, Social Media Marketing, and Online Marketing such as end to end process on Lazada and Shopee
• Experience with Web Analytics to measure and analyze campaign performance
• Strong Communication skills for collaboration and content development
• Analytical mindset with a focus on data-driven decision making
• Knowledge of current marketing trends and E-commerce
• Bachelor's degree in Marketing, Business Administration, or a related field