Digital Marketing Officer - Growth, Analytics & Campaigns

DFC FOOD MANUFACTURING CORPORATION; Marikina; On-site; PHP 300,000 - 420,000; Full time

Benefits offered by this job

Health benefits

Career development opportunities

Work-life balance

Job summary

DFC Food Manufacturing Corporation in Marikina City is seeking a Marketing Officer to drive our digital presence and support our overall marketing strategy. The role is full-time at our office, focusing on executing digital campaigns and growing brand visibility.

You will manage campaigns across online channels, optimise SEM, create engaging content, and analyse performance to inform strategic decisions. A marketing background in food or consumer goods is preferred.

Qualifications

• Bachelor's degree in Marketing, Communications, Business or related field.
• Proven digital marketing experience including social media management and SEM.
• Proficiency with Google Ads, Facebook Business Manager, and analytics tools.
• Strong writing and speaking skills with ability to craft compelling content.
• Analytical mindset with ability to interpret data and draw insights.
• Knowledge of SEO principles and best practices.
• Experience with CMS and marketing automation tools is a plus.
• Familiarity with the food manufacturing or consumer goods sector preferred.
• Ability to work independently and manage multiple projects.

Responsibilities

• Develop and execute digital marketing campaigns across social, search, and email.
• Manage SEM campaigns to improve online visibility and traffic.
• Create and curate engaging content for digital channels.
• Monitor performance metrics and provide regular insights.
• Collaborate with cross-functional teams to align campaigns with business goals.
• Oversee social media accounts, posting schedules, and community engagement.
• Conduct market research and competitor analysis for digital marketing improvement.
• Support development of marketing strategies to boost brand awareness.
• Coordinate marketing events and promotions; stay current with digital trends.

Skills

Digital marketing

Social media management

Search engine marketing

Analytics

Content creation

SEO

Marketing automation

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Google Ads

Facebook Business Manager

Job description

DFC Food Manufacturing Corporation in Marikina City is seeking a Marketing Officer to drive our digital presence and support our overall marketing strategy. The role is full-time at our office, focusing on executing digital campaigns and growing brand visibility.

You will manage campaigns across online channels, optimise SEM, create engaging content, and analyse performance to inform strategic decisions. A marketing background in food or consumer goods is preferred.