Digital Marketing Manager (IT Consulting)

D2B; Metro Manila; Remote; PHP 1,000,000 - 1,100,000; Full time

Job summary

D2B is seeking a Digital Marketing Manager to own and execute marketing from scratch for the Australian market. This remote, Philippines-based role reports to the Director and requires hands-on content, SEO, LinkedIn, and lead-generation work to build brand authority and generate qualified regional Australia leads.

The candidate will audit, plan, and execute marketing initiatives, coordinating with the Director and Business Development Manager to support the sales pipeline and provide

Qualifications

• Proven digital marketing experience, B2B/IT or professional services preferred.

Responsibilities

• Audit current marketing footprint and craft a practical strategy.
• Lead day-to-day content, SEO, LinkedIn and lead-generation campaigns.
• Build brand authority and generate qualified regional Australia leads.
• Collaborate with Director and BD Manager to support sales pipeline.
• Track and report traffic and leads to the Director.

Skills

Digital marketing

SEO

LinkedIn marketing

Content writing

AI content tools

Independent worker

Tools

CapCut

Canva

CMS/Website builder

CRM

Email marketing platforms

Job description

Position: Digital Marketing Manager

Salary: 2,000-$2,200 AUD/month

Working Hours & Conditions: Australian business hours

Holidays : To follow

ABOUT THE COMPANY:

The client is a regional Australian MSP (Managed Service Provider) based in Coffs Harbour on the NSW (New South Wales) Mid North Coast, founded in 2013. The organization provides end-to-end technology solutions, including managed IT infrastructure, cloud migration, cyber security, telephony/telecommunications, and data cabling.

ROLE OVERVIEW:

The company is hiring a remote, Philippines-based Digital Marketing Manager reporting directly to the Director. The primary mandate is to take complete ownership of marketing from scratch, auditing the current footprint, crafting a practical strategy, and directly executing day-to-day content, SEO (Search Engine Optimization), LinkedIn, and lead-generation campaigns. This role acts as a solo marketing engine designed to build brand authority and generate qualified business leads across regional Australia.

RESPONSIBILITIES:

Audit & Strategy

• Audit the current website, search visibility, social presence and past marketing, and recommend what to fix and prioritise
• Build a clear marketing plan for a managed service provider, with sensible targets, channels and budgets
• Work with the Director and the new Business Development Manager so marketing supports the sales pipeline, with leads handed over cleanly

Content, Website & SEO

• Refresh the website's content and keep it up to date, including service pages and industry pages for medical, real estate, not-for-profit and agriculture clients
• Lead SEO, including optimisation for AI-driven and answer-engine search (GEO), local search and Google Business Profile
• Plan and write regular content such as blogs and case studies, using AI tools to speed up drafts while keeping quality and accuracy high
• Edit simple videos and graphics to support content and social channels

LinkedIn, Social & Campaigns

• Build and run the LinkedIn presence for the company and its people, with a regular content calendar
• Plan and run email and campaign activity to nurture leads and promote services
• Test paid or local campaigns when they make sense, such as search or local advertising.

Reporting & Client Offering

• Track traffic, leads, and campaign results, and report simply to the Director
• Over time, help develop a basic marketing report that the Director can offer to his clients as a value-added
• service

Non-negotiable

• Proven experience in digital marketing, ideally for B2B, professional services or IT, with both strategy and hands-on execution
• Strong SEO knowledge, including content and technical basics, and awareness of AI and answer-engine search
• Excellent written English, able to write clear, credible content for business buyers
  Experience managing LinkedIn for a business and building a content calendar
• Comfortable editing website content (for example in a CMS or website builder) and using AI tools to work faster
• Able to audit, prioritise and work independently with limited direction

Strong Plus

• Experience marketing managed IT, cyber security, cloud or telecommunications services
• Experience with simple video editing (for example CapCut) and design tools (for example Canva)
• Experience with analytics and reporting tools, and with CRM and email marketing platforms
• Experience building marketing reports for clients
• Experience with local and regional marketing in Australia