About the job Digital Marketer w/ Mailchimp exp
Position: Digital Marketer with Mailchimp exp
Number of hours: 20 hours/week
Schedule: EST
Tasks required:
- Contribute in the implementation of marketing strategies
- Organize marketing initiatives or events to raise brand awareness
- Plan, execute, manage and optimize various advertising campaigns for Google, Facebook, TikTok, and other social media platforms
- Regularly analyze campaign performance metrics and KPIs and produce daily reports to identify issues and opportunities for growth
- Communicate KPIs to key stakeholders
- See all ventures through to completion and evaluate their success using various metrics
- Provide insights and recommendations to improve campaign effectiveness
- Stay up-to-date with industry trends and emerging platforms to keep the company’s marketing strategies current
- Prepare engaging content and ad copy to boost campaign conversion
- Conduct market research to identify opportunities for promotion and growth
- Collaborate with the client in preparing budgets and monitoring expenses
- Other ad hoc tasks that would be assigned
Requirements
- Proven work experience with marketing or a relevant role is required
- Solid knowledge of marketing techniques and principles
- Expertise in using Mailchimp to set up email marketing campaigns
- Proven experience in managing Google Ads and Facebook advertising campaigns
- Good understanding of market research techniques, statistical and data analysis methods
- Ability to utilize Teamwork and Outlook software
- Excellent knowledge of MS Office and marketing software (e.g. CRM)
- Thorough understanding of social media and web analytics
- Excellent organizational and multitasking skills
- Outstanding communication and interpersonal abilities
- Creativity and commercial awareness
- A team player with a customer-oriented approach
- Self-disciplined and organized; able to consistently perform with limited supervision