Database Marketing Analyst: Data-Driven Email Strategist

SolarWinds; Manila; On-site; PHP 450,000 - 750,000; Full time

Job summary

SolarWinds in Manila seeks a Database Marketing Analyst to accelerate our data-driven marketing programs. You will centralize email operations, govern data quality, and optimize campaigns by turning data into actionable segmentation and audience insights.

Reporting to the Senior Manager, Marketing Automation, you’ll collaborate with marketing and product teams to support go-to-market needs with forward-thinking analysis of our contact database, driving continuous improvement across customer

Qualifications

• Bachelor’s degree in marketing, statistics, CS, economics, or related field.
• 1+ years in data analysis, digital marketing, or database management.
• Proficiency with BI tools and relational databases; CRM/marketing platforms preferred.
• Strong ability to present insights to non-technical stakeholders.

Responsibilities

• Manage subscriber databases and ensure data hygiene and privacy compliance.
• Build target lists based on behavior, demographics, or purchase history.
• Develop personas with marketing and product teams.
• Track open, click-through, and conversion metrics.
• Conduct A/B testing and optimize email campaigns.

Skills

A/B testing

Data modeling

Predictive analytics

Data-driven decision making

Communication

Education

Bachelor's degree in marketing or quantitative field

Tools

Tableau

Power BI

Salesforce

Marketo

Job description

SolarWinds in Manila seeks a Database Marketing Analyst to accelerate our data-driven marketing programs. You will centralize email operations, govern data quality, and optimize campaigns by turning data into actionable segmentation and audience insights.

Reporting to the Senior Manager, Marketing Automation, you’ll collaborate with marketing and product teams to support go-to-market needs with forward-thinking analysis of our contact database, driving continuous improvement across customer