Culinary Demand Creation Lead

Unilever; Philippines; On-site; PHP 670,000 - 1,004,000; Full time

Job summary

Unilever Food Solutions Philippines is seeking a Demand Creation Chef to drive product demand and operator adoption. You will partner with Customer Development, Marketing, and Culinary teams to deliver operator-ready culinary solutions and training across assigned territories.

Responsibilities include executing sampling programs, conducting demonstrations, and providing product knowledge transfer to distributors and operators, while supporting marketing activations and menu innovation.

Qualifications

• Culinary degree, diploma, or equivalent professional qualification.
• Minimum 3–5 years of experience as a Demi Chef or Chef de Partie in a professional kitchen.
• Excellent communication, presentation, and interpersonal skills.

Responsibilities

• Execute Demand Creation & Product Sampling focused on priority UFS SKUs and launches.
• Engage operators with practical menu and product solutions to improve profitability.
• Conduct culinary demonstrations, cooking showcases, and product applications sessions.
• Deliver product knowledge transfer to operators, distributors, and internal teams.
• Support culinary ideation and innovation initiatives with the Culinary Team.
• Assist in training and capability building programs for operators and internal staff.
• Build relationships with operators and distributors to drive loyalty and growth.
• Provide culinary support to marketing activations, masterclasses, and events.
• Maintain disciplined route planning, budgeting, and reporting aligned with the team.

Skills

Culinary skills

Communication

Planning

Travel readiness

Commercial awareness

Education

Culinary degree or diploma

Tools

MS Office

Job description

Unilever Food Solutions Philippines is seeking a Demand Creation Chef to drive product demand and operator adoption. You will partner with Customer Development, Marketing, and Culinary teams to deliver operator-ready culinary solutions and training across assigned territories.

Responsibilities include executing sampling programs, conducting demonstrations, and providing product knowledge transfer to distributors and operators, while supporting marketing activations and menu innovation.