CRM & Digital Channel Strategist

SM Supermalls; Philippines; On-site; PHP 360,000 - 480,000; Full time

Job summary

SM Supermalls is seeking a Digital Channel Officer to support the Marketing Manager in planning and delivering CRM and WiFi strategies across SM malls to drive customer loyalty, mall revenue, and foot traffic. The role is based at the Head Office - MOA Square, Pasay City.

The ideal candidate has at least 3 years of experience in direct marketing, with a bachelor's degree, and strong skills in CRM, reporting tools, and marketing automation platforms.

Qualifications

• Minimum 3 years in direct marketing with acquisition and retention focus.

Responsibilities

• Support Marketing Manager in planning and delivery of CRM strategies across SM Supermalls.

Skills

CRM tools

Marketing automation

Direct marketing

EDM

SMS marketing

Reporting tools

Communication

Customer-oriented attitude

Education

Bachelor's degree

Tools

CRM platforms

Marketing automation platforms

Job description

SM Supermalls is seeking a Digital Channel Officer to support the Marketing Manager in planning and delivering CRM and WiFi strategies across SM malls to drive customer loyalty, mall revenue, and foot traffic. The role is based at the Head Office - MOA Square, Pasay City.

The ideal candidate has at least 3 years of experience in direct marketing, with a bachelor's degree, and strong skills in CRM, reporting tools, and marketing automation platforms.