Creative Manager

W Bridges Manpower Corporation; Taguig; On-site; PHP 900,000 - 1,800,000; Full time

Benefits offered by this job

Life Insurance

HMO

Health & Wellness

Commission & Incentives

Job summary

W Bridges Manpower Corporation is seeking a Creative Manager (Mandarin Speaker) to lead creative strategy, brand storytelling, and content development across marketing channels. The ideal candidate is fluent in Mandarin and English with extensive experience in creative direction and performance marketing.

The role requires coordinating with Mandarin-speaking stakeholders and regional teams, managing designers and vendors, and driving creative excellence in a fast-paced environment.

Qualifications

• Fluent in Mandarin (speaking, reading, writing) and English
• Bachelor's degree in Marketing, Design, or related field
• 5-10 years in creative direction, advertising, or marketing
• Strong portfolio in digital campaigns, branding, and performance creatives
• Experience leading cross-functional marketing teams

Responsibilities

• Lead the overall creative direction for marketing campaigns across digital and offline channels.
• Develop innovative concepts, storytelling, and visual direction aligned with brand strategy.
• Oversee production of creative assets including ad creatives, videos, banners, and promotional materials.
• Collaborate with marketing, performance, and brand teams to ensure consistency and effectiveness.
• Translate marketing objectives into high-impact creative executions.
• Review and approve all creative outputs to ensure quality and brand alignment.
• Analyze campaign performance and optimize creatives based on data insights.
• Manage and guide designers, copywriters, and external vendors.
• Stay updated with creative trends, competitor strategies, and industry best practices.
• Coordinate with Mandarin-speaking stakeholders and regional teams.

Skills

Mandarin

English

Creative direction

Leadership

Campaign development

Education

Bachelor's degree in Marketing, Design, communications, or related field

Job description

On-site - Taguig 5-10 Yrs Exp Bachelor Full-time

Job Description

Employee Recognition and Rewards

Commission, Incentives

Government Mandated Benefits

Insurance Health & Wellness

Life Insurance, HMO

Creative Manager (Mandarin Speaker) is responsible to lead creative strategy, brand storytelling, and content development across all marketing channels. The ideal candidate is a Filipino citizen fluent in Mandarin (speaking, reading, and writing) with strong experience in creative direction, campaign development, and performance-driven marketing, preferably within the iGaming/ sportsbook industry.

RESPONSIBILITIES:

• Lead the overall creative direction for marketing campaigns across digital and offline channels.
• Develop innovative concepts, storytelling, and visual direction aligned with brand strategy.
• Oversee production of creative assets including ad creatives, videos, banners, and promotional materials.
• Collaborate with marketing, performance, and brand teams to ensure creative consistency and effectiveness.
• Translate marketing objectives into high-impact creative executions.
• Review and approve all creative outputs to ensure quality, brand alignment, and performance goal.
• analyze campaign performance and optimize creatives based on the data insights.
• Manager and guide designers, copywriters, and external creative vendors.
• Stay updated with creative trend, competitor strategies, and industry best practices.
• Coordinate with Mandarin-speaking stakeholders and regional teams.

QUALIFICATIONS:

• Fluent in Mandarin (speaking, reading, and writing) and English
• Bachelor's degree in Marketing, Design, communications, or related field.
• 5-10 years of experience in creative direction, advertising, or marketing.
• Strong portfolio in digital campaigns, branding, and performance creatives.
• Experience working with cross-functional marketing teams.
• Strong leadership, communication, and project management skills.
• Strong understanding of digital marketing performance metrics.
• Experience in iGaming, sportsbook, or sports betting industry is highly preferred.
• Ability to thrive in a fast-paced, high-performance environment.