Commercial Program Manager

JT International (Philippines), Inc.; Philippines; On-site; PHP 5,092,000 - 7,002,000; Full time

Job summary

JT International (Philippines), Inc. is seeking a Commercial Program Manager who will develop, coordinate, and improve strategic sales initiatives, trade programs, and contract-related processes supporting retail and wholesale execution.

The role collaborates with Sales, Trade Marketing, Pricing, Supply Chain, and Finance to translate priorities into clear, executable programs, manage VAP, store targeting, pricing alignment, and contract support.

Qualifications

• BA/BS degree required.
• 3+ years in sales or commercial planning.
• Experience in B2B sales operations, commercial planning, or trade program management.
• Familiarity with retail and wholesale trade programs, including customer contracts, promotional planning, store targeting, and execution readiness.
• Strong analytical skills with sales data, KPIs, and operational analytics.
• Strong project management and organizational skills.
• Experience with budget tracking and understanding of commercial financial considerations.
• Strong stakeholder management and communication skills.
• Ability to translate complex commercial information into actionable recommendations.
• Ability to work across Sales, Trade Marketing, Pricing, Supply Chain, Finance, and other functions.
• Fluent in English.

Responsibilities

• Develops, coordinates, and improves strategic sales initiatives and trade programs.
• Translates commercial priorities, pricing direction, customer needs, and approved trade strategies into executable programs.
• Manages key commercial programs, including VAP, retail and wholesale trade initiatives, and customer contract support.
• Includes store targeting, quantity allocation, pricing alignment, supply chain coordination, execution readiness, and sales communication.
• Keeps knowledge of competitive retail and wholesale contract landscape to support sales awareness and planning.
• Uses sales data, KPIs, and operational analytics to evaluate program effectiveness and identify opportunities for improvement.
• Communicates program requirements and insights across functions and stakeholders.
• Monitors program performance and drives continuous improvement.
• Partners with Sales, Trade Marketing, Pricing, and other stakeholders to develop and implement initiatives.
• Supports Sales teams with clear guidance and relevant commercial information.

Skills

Strong analytical skills

Project management

Stakeholder management

Fluent in English

Education

BA/BS degree

Job description

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.

To make a difference with us, all you need to do is bring your human best.

What will your story be

• Title: Commercial Program Manager
• Country: USA
• Location: Raleigh, NC
• Professional Area: Marketing & Sales
• Role: Permanent
• Reporting to: Commercial Planning Lead Manager

This position develops, coordinates, and continuously improves strategic sales initiatives, trade programs, and contract-related processes that support retail and wholesale execution across JTI Liggett.

The Manager works across Sales, Trade Marketing, Pricing, Supply Chain, Finance, and other key stakeholders to translate commercial priorities, pricing direction, customer needs, and approved trade strategies into clear and executable programs.

The role is responsible for managing key commercial programs, including Value-Added Promotions (VAP), retail and wholesale trade initiatives, and customer contract support. This includes store targeting, quantity allocation, pricing alignment, supply chain coordination, execution readiness, and sales communication.

In addition, the Manager develops and maintains an understanding of the competitive retail and wholesale contract landscape, providing insights that support Sales Team awareness, commercial planning, and decision-making.

The role also uses sales data, KPIs, operational analytics, and post-program learnings to evaluate program effectiveness, identify opportunities for improvement, and strengthen future commercial initiatives.

Requirements:

• A minimum of a BA/BS Degree is required
• Minimum of 3 years of experience in sales or commercial planning
• Experience in B2B sales operations, commercial planning, or trade program management
• Experience developing, launching, and improving sales initiatives, trade programs, or promotions
• Familiarity with retail and wholesale trade programs, including customer contracts, promotional planning, store targeting, and execution readiness
• Strong analytical skills, with experience using sales data, KPIs, and operational analytics to evaluate performance and inform decisions
• Strong project management and organizational skills, with the ability to manage multiple initiatives, timelines, and stakeholders
• Experience with process improvement and the ability to identify opportunities to increase program effectiveness and operational efficiency
• Experience with budget tracking and understanding of commercial financial considerations
• Strong stakeholder management and communication skills, with the ability to collaborate and influence across functions
• Strong ability to translate complex commercial information into clear, actionable recommendations
• Ability to work effectively across Sales, Trade Marketing, Pricing, Supply Chain, Finance, and other business functions
• Fluent in English

Value-Added Promotion Planning & Execution:

• Develops and manages Value-Added Promotion (VAP) execution plans from planning through field deployment
• Coordinates program requirements across Sales, Trade Marketing, Pricing, Supply Chain, Finance, and other relevant stakeholders
• Develops store-targeting approaches aligned with program objectives and commercial priorities
• Coordinates store-level quantity allocation to support effective program deployment
• Ensures pricing considerations and supply chain inputs are incorporated into program planning
• Develops clear sales communication and execution guidance to support field readiness
• Monitors the VAP process and identifies opportunities to improve efficiency, consistency, and program effectiveness
• Uses performance insights and post-program learnings to continuously improve future VAP planning and execution

Trade Program & Contract Development:

• Partners with Trade Marketing, Sales Management, Pricing, and other stakeholders to develop retail, wholesale, and chain trade programs
• Supports the development and implementation of commercial initiatives aligned with business priorities and customer needs
• Contributes to the development and maintenance of customer contract frameworks
• Evaluates program requirements, commercial considerations, and execution implications when developing initiatives
• Coordinates cross-functional inputs to ensure programs are practical, aligned, and ready for execution
• Supports Sales teams with clear program guidance, requirements, and relevant commercial information
• Identifies opportunities to improve trade program processes and strengthen consistency across initiatives

Competitive Contract Intelligence:

• Develops and maintains knowledge of competitive retail and wholesale contract structures
• Monitors relevant competitive trade and contract activity to maintain an up-to-date view of the commercial landscape
• Establishes and maintains a current contract landscape library
• Organizes competitive contract information in a clear and accessible format
• Develops concise summaries of competitive contract structures and key commercial considerations
• Shares relevant insights with the Sales Team to support awareness, planning, and commercial decision-making
• Identifies emerging competitive trends and developments that may have implications for future trade programs and customer negotiations

Program Analytics & Performance Improvement:

• Analyzes sales programs, trade initiatives, and execution results to evaluate program effectiveness
• Uses sales data, KPIs, and operational analytics to identify trends, opportunities, and areas requiring improvement
• Measures program performance against established objectives and expectations
• Translates analytical findings into clear, actionable recommendations
• Incorporates post-program learnings into future program design and planning
• Identifies opportunities to improve program processes, execution, and commercial outcomes
• Supports informed decision-making through accurate and relevant performance insights
• Continuously evaluates and improves commercial program processes and ways of working

Cross-Functional Planning & Stakeholder Management:

• Coordinates activities and deliverables across Sales, Trade Marketing, Pricing, Supply Chain, Finance, and other stakeholders
• Establishes clear timelines, responsibilities, and required inputs for commercial programs
• Manages project dependencies and follows up on outstanding actions to maintain program readiness
• Builds strong working relationships across functions to facilitate alignment and effective execution
• Communicates program requirements, updates, risks, and recommendations clearly to relevant stakeholders
• Supports effective implementation of approved programs within established commercial strategies, trade guidelines, pricing direction, contract frameworks, and budget parameters
• Identifies operational challenges and facilitates resolution with appropriate stakeholders

Other:

• Manages various tasks and projects as they arise and as requested by the manager
• Supports broader commercial planning and sales organization priorities and initiatives as required

What to expect:

At JTI Liggett, we are proud to be recognized as aTop Employerand awarded theGlobal Equality Standardscertificate, continuing our commitment to equal pay and equal opportunities.

Our culture is what makes JTILiggett a fun and exciting environment to work in. We valueintegrity,trust,empowerment, andfreedom- freedom of choice, freedom of thought, freedom of expression, and freedom to be yourself.

We ask foraccountability,ownership,results, andcollaboration.

And we care for our people's well-being. In addition to the salary, you can enjoy the following benefits:

• Annual Performance-based Bonus
• Employee Stock Purchase Plan
• Personal Development Programs
• Medical, Dental & Vision Plan for employees & family members
• Life Insurance
• Matching 401(K)
• Paid Time Off (PTO)
• Paid Family Leave (20 weeks)
• Short-Term & Long-Term Disability
• Education/Tuition Assistance
• Volunteering Activities
• Employee Assistance Program (counseling services for employees & family members)

Are you ready to join us Build your success story at JTI.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.