Brand Marketing & Guest Experience Coordinator

Cabalen Group; Makati; On-site; PHP 334,800 - 558,000; Full time

Job summary

Cabalen Group in Makati is seeking a marketing expert to plan and execute marketing activities for the assigned brands. Key responsibilities include collaborating with managers, monitoring budgets, and developing marketing strategies across multi-media channels.

The ideal candidate will work closely with media influencers to enhance brand awareness and ensure compliance with branding guidelines. This role greatly influences customer satisfaction and brand loyalty through effective after-sales marketing practices.

Responsibilities

• Plan and create system wide marketing activities for the assigned brands.
• Liaise with Marketing Manager to understand brand requirements.
• Monitor brand budget and expenses.
• Assist in the development of marketing strategies.
• Oversee systemwide operations of the brands.
• Build relationships with media influencers and stakeholders.
• Execute content marketing and manage content calendar.
• Ensure adherence to branding guidelines.
• Track customer care and after sales experience.
• Collaborate with CSR on brand reservations and complaints.

Job description

Cabalen Group in Makati is seeking a marketing expert to plan and execute marketing activities for the assigned brands. Key responsibilities include collaborating with managers, monitoring budgets, and developing marketing strategies across multi-media channels.

The ideal candidate will work closely with media influencers to enhance brand awareness and ensure compliance with branding guidelines. This role greatly influences customer satisfaction and brand loyalty through effective after-sales marketing practices.