Brand Growth Associate — Hybrid, Digital & Campaigns

Jollibee Group; Pasig; Hybrid; PHP 600,000 - 900,000; Full time

Job summary

Red Ribbon Bakeshop, Inc. in Pasig City seeks an Assistant Brand Manager to grow the Red Ribbon brand through strategic marketing, packaging, and customer experience initiatives across products and platforms.

You will work with the Category Head and internal/external stakeholders to develop, implement, and review campaigns, launches, and promotional activities, driving sales and brand equity.

Qualifications

• Bachelor’s Degree in Marketing, Business Management, or related field.
• At least 2 years of brand management experience.
• Willing to travel occasionally and work a hybrid schedule in Ortigas, Pasig City.

Responsibilities

• Support Category Head in driving sales, equity, and market share.
• Lead campaigns, promotions, and activations across channels.
• Analyze category performance and forecast plans.
• Collaborate with cross-functional teams and agencies.

Skills

Brand management

Marketing analytics

Campaign management

Digital marketing

Education

Bachelor’s degree in Marketing

Tools

Google Analytics

MS Office

Job description

Red Ribbon Bakeshop, Inc. in Pasig City seeks an Assistant Brand Manager to grow the Red Ribbon brand through strategic marketing, packaging, and customer experience initiatives across products and platforms.

You will work with the Category Head and internal/external stakeholders to develop, implement, and review campaigns, launches, and promotional activities, driving sales and brand equity.