Brand Activation & Digital Marketing Specialist

Dempsey Resource Management Inc.; Philippines; On-site; PHP 360,000 - 480,000; Full time

Job summary

Dempsey Resource Management Inc. is seeking a marketing professional to help manage and develop campaigns across traditional and digital channels. The role includes researching consumer behavior, market trends, and competitors to identify opportunities and create engaging materials for social media and websites.

You will monitor per-product performance, support brand activation, and collaborate with teams to enhance overall brand presence in the market.

Qualifications

• Bachelor's degree in marketing or related field.
• 2+ years of related marketing experience.
• Analytical and creative abilities.
• Proficient in Microsoft Office and basic graphics programs.
• Willing to travel, conduct trade checks, and research new markets as needed.
• Collaborative, confident, and proactive team player.

Responsibilities

• Help manage and develop marketing campaigns.
• Conduct promotional activities and brand activation (traditional & digital).
• Assist in research to understand consumer behavior, market trends, and competitor activities to identify opportunities.
• Develop creative materials across all platforms on social media.
• Manage social media, website content, and digital advertising to enhance brand presence.
• Check, monitor and analyze per product/SKU performance and inventory.

Skills

Analytical

Creative

Resourceful

Collaborative

Confident

Proactive

Education

Bachelor's degree in marketing or related field

Tools

Microsoft Office

Graphic software (basics)

Job description

Dempsey Resource Management Inc. is seeking a marketing professional to help manage and develop campaigns across traditional and digital channels. The role includes researching consumer behavior, market trends, and competitors to identify opportunities and create engaging materials for social media and websites.

You will monitor per-product performance, support brand activation, and collaborate with teams to enhance overall brand presence in the market.