Asst. Product Manager

dnl; Pasig; On-site; PHP 334,800 - 502,200; Full time

Job summary

A leading FMCG company in Metro Manila is looking for a Marketing Assistant to support the Marketing Manager in formulating and executing marketing plans for various products. The ideal candidate has at least 3 years of marketing experience, is analytical and creative, and capable of conducting market research and managing budgets. This role requires strong communication skills and a client-facing personality.

Qualifications

• At least 3 years of Marketing work experience in FMCG.
• Experience in developing marketing plans and executing strategies.

Responsibilities

• Assist in developing and executing marketing plans.
• Support product and package development.
• Conduct market research and analyze consumer reactions.

Skills

Analytical

Creative

Oral and written communication

Organizational skills

Client-facing

Education

Marketing or Business Management graduate

Job description

Job Summary

Assists the Marketing Manager for Motorcare in formulating and executing marketing plans for assigned products/categories designed to achieve company sales, units and profit objectives.

Key Responsibilities:

• Marketing Plan Support: Assist in developing and executing short-term and long-term marketing plans to achieve sales and profit objectives for assigned brands (e.g., VS1, Mototek).
• Product Development: Support product and package development, identifying key selling features (sizes, pricing, claims).
• Strategy Execution: Assist in developing and executing specific strategies, including sales promotion activities, merchandising programs, and advertising programs across digital/social media, in coordination with relevant agencies and departments.
• Budget Management: Prepare budgets for units, sales, and Advertising & Promotion (A&P) spending for assigned brands.
• Coordination: Coordinate with toll packers and Logistics for inventory requirements.
• Market Research: Conduct market research to analyze consumer reactions and market trends.
• Reporting: Conduct periodic store checks and prepare brand and marketing budget reviews.

Qualifications:

• Experience: At least 3 years of Marketing work experience with a Fast-Moving Consumer Goods (FMCG) company.
• Education: Marketing or Business Management graduate.
• Skills:
  • Analytical, assertive, confident, and reliable.
  • Creative and possesses initiative.
  • Can plan, organize, lead, and control.
  • Good oral and written communication skills.
  • Pleasing personality and presentable (client-facing).