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HPL GameDesign is seeking an Associate Team Lead – Graphic Design & Motion Graphics to oversee daily operations, mentor designers, and ensure high-quality deliverables. You will lead in design and motion projects, coordinate with cross-functional teams, and drive continuous improvement within a fast-paced creative environment.
The role emphasizes leadership, coaching, and hands-on production to meet client expectations and company standards.
The Associate Team Lead – Graphic Design & Motion Graphics supports the Team Lead in managing the daily operations of the Graphic Design and Motion Graphics teams while serving as a senior creative contributor with expertise in graphic design, motion graphics, and multimedia design. This role combines leadership, project coordination, quality assurance, coaching, and hands‑on production to ensure the timely delivery of high-quality creative assets that meet client expectations and company standards.
The Associate Team Lead is responsible for coaching, mentoring, and developing assigned Graphic Designers and Motion Graphics Designers while fostering technical growth, creative excellence, accountability, and continuous improvement. The role assists in workload planning, timeline management, resource allocation, quality assurance, research and development (R&D), workshops, and process improvement initiatives. In the absence of the Team Lead, this role assumes responsibility for supervising the assigned team and ensuring continuity of operations.
Manage the day-to-day operations of the Ecommerce Motion Graphic Design teams.
Supervise, coach, mentor, and develop assigned Graphic Designers and Motion Graphics Designers.
Foster a culture of accountability, collaboration, creativity, innovation, and continuous improvement.
Plan, prioritize, assign, and monitor workloads to ensure efficient utilization of resources.
Balance team capacity across graphic design and motion graphics projects based on business priorities.
Monitor the progress of assigned artists and designers and provide regular coaching, technical guidance, and constructive feedback to improve quality, productivity, and technical capability.
Conduct coaching sessions, performance discussions, and skills development activities.
Identify competency gaps and recommend training, workshops, and development plans to improve individual and team performance.
Assist in onboarding and integrating new team members.
Monitor team productivity, attendance, quality, and performance, and elevate concerns, production risks, resource constraints, or project issues to the Team Lead when necessary.
Ensure compliance with company policies, production standards, file organization, naming conventions, documentation, quality assurance procedures, and established workflows.
Lead the assigned team during the Team Lead's absence.
Assist in ensuring the quality, productivity, efficiency, and timely delivery of all assigned projects and creative deliverables.
Support the supervision, coordination, monitoring, and execution of team activities to ensure compliance with company standards, client requirements, and project timelines.
Exercise reasonable diligence in supervising assigned team members and implementing appropriate preventive or corrective measures when necessary.
Review and approve graphic design and motion graphics deliverables before submission.
Provide creative direction and technical guidance to designers throughout production.
Ensure consistency with client branding, design systems, and internal creative standards.
Maintain high standards in typography, composition, layout, animation, color theory, visual storytelling, and overall execution.
Ensure all creative assets meet quality expectations, technical specifications, and client requirements.
Support brainstorming sessions, concept development, creative reviews, and design problem-solving.
Interpret creative briefs and translate project requirements into actionable production plans.
Monitor timelines for all incoming tasks and ensure work is properly planned, prioritized, assigned, and completed within agreed turnaround times.
Coordinate closely with Project Managers, Developers, Client Services, QA, Marketing, Operations, and other stakeholders throughout project execution.
Monitor project schedules, milestones, workload distribution, resource allocation, and delivery timelines.
Proactively identify workflow bottlenecks, schedule conflicts, production risks, and resource constraints, and recommend appropriate solutions.
Assist in production planning, workload forecasting, and capacity management.
Ensure assigned projects and deliverables are completed within scope, schedule, quality expectations, and client requirements.
Creative Production
Produce high-quality graphic design and motion graphics deliverables as required.
Design and develop digital advertisements, social media creatives, marketing collateral, branding materials, presentation materials, web assets, UI assets, promotional graphics, motion graphics, animated advertisements, promotional videos, game marketing videos, and other multimedia content.
Develop storyboards, animation concepts, visual treatments, creative concepts, and presentation materials.
Optimize creative deliverables for web, mobile, social media, digital advertising, and other distribution platforms.
Apply industry best practices in graphic design, motion graphics, visual communication, accessibility, usability, and multimedia production.
Collaborate with Developers to ensure proper design handoff and implementation.
Work closely with Marketing, Client Services, Project Managers, QA, and Operations to align creative deliverables with project objectives.
Coordinate revisions and ensure client and internal feedback are implemented accurately and efficiently.
Participate in creative planning, campaign development, production discussions, and cross-functional initiatives.
Research & Development
Conduct research and development (R&D) on emerging design trends, motion graphics techniques, AI-assisted creative tools, software, and industry best practices.
Participate in internal workshops, training sessions, certification programs, and knowledge-sharing initiatives.
Share new techniques, tools, workflows, and best practices with the creative team to improve overall capability and production efficiency.
Recommend improvements to creative workflows, production pipelines, templates, reusable assets, design systems, and quality standards.
Support innovation initiatives that improve productivity, quality, efficiency, and creative excellence.
Software & Technical Proficiency
Maintain proficiency in all company-approved creative software and tools required for assigned responsibilities.
Learn, adopt, and effectively utilize any software, platform, technology, AI tool, or production application required by the client, project, or company.
Participate in software training, certifications, workshops, and technical upskilling activities as required.
Maintain up-to-date knowledge of and demonstrate compliance with all company policies, procedures, standards, and guidelines.
Ensure compliance with client requirements, production standards, turnaround times, and quality expectations.
Support any project, client, department, team, or business initiative assigned by the Company based on operational requirements.
Perform any work, task, project, responsibility, or function reasonably assigned by management in support of business operations and organizational objectives.
Protect confidential company information, client assets, proprietary materials, and intellectual property.
Demonstrate professionalism, accountability, ownership, integrity, and commitment in the performance of assigned responsibilities.
Bachelor's Degree in Multimedia Arts, Graphic Design, Fine Arts, Visual Communication, Animation, or a related field, or equivalent professional experience.
Minimum of 5 years of professional experience in Graphic Design, Motion Graphics, Multimedia Design, or a related creative field.
Minimum of 1–2 years in a senior, mentoring, supervisory, or leadership role.
Strong portfolio demonstrating expertise in both graphic design and motion graphics.
Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, After Effects, Premiere Pro, and other industry-standard creative software.
Experience using Figma and other collaborative design tools.
Strong understanding of:
Excellent leadership, coaching, mentoring, communication, organizational, and problem-solving skills.
Strong attention to detail with the ability to maintain quality under tight deadlines.
Experience in game marketing, playable ads, mobile advertising, or digital marketing.
Experience with UI/UX design and responsive web design.
Experience using AI-assisted creative tools and emerging design technologies.
Familiarity with Blender, Cinema 4D, or other 3D software is an advantage.
Experience working in a fast-paced creative agency, gaming studio, or digital production environment.
Leadership & Team Development
Coaching & Mentoring
Graphic Design
Motion Graphics
Creative Direction
Quality Management
Project & Timeline Management
Resource Planning
Problem Solving & Decision Making
Communication & Collaboration
Accountability & Ownership
Adaptability & Continuous Learning
Research & Development
Innovation & Process Improvement
The above statements are intended to indicate the general nature and level of work being performed by employees within this classification. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of employees assigned to this job. Employees in this job may perform other duties as assigned.