Associate Brand Manager

A7 Recruitment Company; Cebu City; On-site; PHP 420,000 - 620,000; Full time

Job summary

A7 Recruitment Company is seeking an Associate Brand Manager in Cebu City to develop and execute marketing strategies, oversee content creation, and ensure consistent brand messaging across channels. You will supervise multiple disciplines and coordinate with sales to strengthen product positioning in the market.

You will analyze brand performance, guide creative teams with data-driven insights, and manage outreach for higher engagement, while maintaining strong client relationships and timely

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• Experience as Associate Brand Manager or similar role in Marketing.
• Strong understanding of brand development and multichannel marketing.
• Experience with research methods and data analytics.
• Excellent communication, presentation, and leadership skills.
• Familiarity with latest marketing trends and best practices.
• Creative mindset paired with a data-driven approach.
• Strong project management and decision-making skills.

Responsibilities

• Assist in developing and executing marketing strategies and brand plans.
• Oversee content production from concept to publishing aligned with brand goals.
• Manage relationships across all brand channels and respond to queries.
• Conduct market research to guide marketing and creative teams.
• Execute outreach programs to enhance campaign engagement and visibility.
• Help manage and track the marketing budget for ROI.
• Collaborate with sales to develop strategies and tools for product positioning.
• Analyze brand performance and report to Brand Manager and leadership.
• Collaborate with PR, communications, and design to ensure consistency.
• Organize promotional events to boost brand awareness and engagement.
• Direct video and design teams with strategic guidance for on-brand content.
• Oversee client communication channels ensuring timely, professional responses.

Skills

Brand management

Multichannel marketing

Content creation

Data analytics

Communication

Leadership

Marketing trends

Creative mindset

Project management

Decision making

Education

Bachelor's degree in Marketing

Tools

Data analytics software

Job description

Responsibilities

1. 1. Assist in the development and execution of marketing strategies and brand plans, including product development, packaging, pricing, and promotional communication strategies.
2. 2. Oversee the entire content production process for the agency, from conceptualization to development to publishing, ensuring all content aligns with brand strategies and objectives.
3. 3. Manage and foster relationships across all brand channels, including social media platforms, ensuring a consistent brand message and prompt response to queries and feedback.
4. 4. Conduct market research to identify trends, competitor products, and consumer preferences to guide the strategies of the marketing and creative teams.
5. 5. Execute outreach programs to enhance campaign engagement and brand visibility, including seeking speaking engagements and podcast opportunities for the CEO.
6. 6. Help manage and track the marketing budget, ensuring maximum ROI on all brand marketing investments.
7. 7. Work with the sales teams to develop sales strategies and tools needed to support product positioning in the market.
8. 8. Analyze brand performance and provide regular updates to the Brand Manager and other senior leadership.
9. 9. Collaborate with other departments (such as PR, communications, and design) to ensure brand consistency across all channels.
10. 10. Participate in organizing promotional events to enhance brand awareness and improve customer engagement.
11. 11. Utilize creativity and imagination to direct the video and design teams, providing detailed, strategic guidance for crafting intricate, on-brand graphics and video animations aligned with each client's personal brand identity.
12. 12. Oversee client communication channels (e.g., Slack), ensuring timely, professional, and personalized responses while actively maintaining high client morale and strong relationship rapport.

Requirements

1. 1. Bachelor's degree in Marketing, Business, or a related field.
2. 2. Proven work experience as an Associate Brand Manager, Assistant Brand Manager, or a similar role in Marketing.
3. 3. Strong understanding of brand development, multichannel marketing, and content creation concepts.
4. 4. Experience with various research methods and using data analytics software.
5. 5. Excellent communication, presentation, and leadership skills.
6. 6. Familiarity with the latest marketing trends and best practices.
7. 7. A creative mindset paired with a data-driven approach.
8. 8. Strong project management and decision-making skills.