Assistant Manager, Paid Media — Multi-Channel Growth
Grab
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Benefits offered by this job
Job summary
Grab is seeking an Assistant Manager, Paid Media in the Philippines to lead day-to-day integrated media operations across Grab verticals. You will report to the Paid Media Lead for the market and ensure campaigns are set up and executed to support business goals, building media strategies and streamlining operations.
You will manage relationships with media agencies and publishers, translate business objectives into media plans, and drive ROI through data-driven insights and cross-channel
Qualifications
- 4+ years in integrated media planning, paid media strategy, or related roles.
- Experience developing media plans or recommendations for a defined business area.
- Strong understanding of offline and digital media planning, including audience strategy and measurement.
- Experience scaling multi-channel campaigns across self-serve digital and traditional media.
- Ability to translate business objectives into data-driven media recommendations.
- Experience presenting insights to senior stakeholders and coordinating with agencies.
Responsibilities
- Develop integrated media plans and recommendations across Philippines Grab verticals.
- Translate business objectives into media objectives, audience strategies, and budget allocations.
- Recommend strategies across offline and digital channels, including programmatic media.
- Review performance data to improve efficiency and ROI.
- Manage relationships with media agencies, publishers, and internal stakeholders.
- Prepare regular media performance reviews linking delivery to upstream outcomes.
Skills
Tools
Job description
Grab is seeking an Assistant Manager, Paid Media in the Philippines to lead day-to-day integrated media operations across Grab verticals. You will report to the Paid Media Lead for the market and ensure campaigns are set up and executed to support business goals, building media strategies and streamlining operations.
You will manage relationships with media agencies and publishers, translate business objectives into media plans, and drive ROI through data-driven insights and cross-channel
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