Assistant, Brand Operations

Universal Robina Corp; Philippines; On-site; PHP 279,000 - 446,000; Full time

Job summary

Universal Robina Corporation is seeking a Brand Operations Assistant in the Philippines. The role focuses on managing events, consumer promotions, and brand activations while ensuring alignment with omnibus and OOH plans.

You will oversee agencies, coordinate with sales, and help drive product knowledge through tastings and field surveys. The ideal candidate is a college graduate in Marketing with 2–4 years of relevant experience, excellent communication and planning skills, and a willingness to

Qualifications

• College graduate preferably with Marketing subjects.
• 1–3 years of work-related experience.
• Strong communication and presentation skills.
• Good interpersonal and fieldwork abilities.
• Willingness to work long hours and travel as needed.
• Has planning and organizational skills.

Responsibilities

• Administrative tasks: meeting deadlines, report prep, project monitoring.
• Manage Consumer Promotions and SE-Creations; SE-Sponsorships assignments.
• Supervise agencies implementing projects.
• Engage target markets through BTL activations and trade conventions.
• Highlight brand categories in cross-category activations and Grab n Go.
• Maintain brand image and ensure safety of operations.
• Move ageing stocks via sampling, donations, and creative execution.
• Execute Omnibus Merchandising and OOH plans.
• Conduct internal product tastings and backyard surveys.
• Prepare monthly sales monitoring and Nielsen/price-tracking reports.

Skills

Marketing

Communication

Presentation

Interpersonal skills

Education

Marketing degree

Job description

Department

Cross Category Group

Employee Type

Probationary

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Universal Robina Corporation is looking for a Brand Operations Assistant. The Assistant's primary function shall be handling of (1) Special Events: regular barangay fiestas, school fairs, sports events, seasonal events with/out media values (Easter, Halloween), professional event organizers, minor festivals (e.g. Higantes, Pahiyas, Lechon Festival) and (2) Consumer Promotions: sampling, selling, redemption sampling in key accounts, public markets, schools, offices and other relevant venues; (3) Maximization of Grab n Go trucks/events vans and involve in Brand Love selling opportunities. As an Assistant, he/she shall also be tasked for creative execution of Cat 3 stocks and trigger immediate move-out for Cat 4 stocks, full ownership on omnibus category and corporate plans (omnibus merch & OOH), exposure to develop product and market knowledge (product tasting & backyard surveys) and report generation (internal sales and market & competitive reports). The purpose of the position is to evaluate and process event sponsorship requests and consumer promotions and mobilize the project initiatives of the department.

What are the Roles and Responsibilities

• Administrative task: Meeting Deadlines and report preparation and project monitoring and Process Special Assignment.
• Manage project for Consumer Promotions and SE-Creations. Manage SE-Sponsorships assignments (ensure participation in on-strategy events and within the acceptable timeline)
• Supervise agencies in implementing projects
• Engagement to Target Market through BTL activations. Mobilize Trade conventions based on the set guidelines of the company and in compliance to the accounts policies. Collaboration and synergy efforts
• Equal opportunities for different brand categories to be highlighted in cross-category activations, Brand Love and Grab n Go trucks/vans
• Brand image and corporate image: exposure in the right market and channel and ensure safety of operations
• Moveout of ageing stocks through sampling, donations, and creative execution if applicable
• Execution of Omnibus Merchandising and OOH plans
• Execution of internal product tasting and backyard surveys
• Facilitate/monitor reports (Monthly Sales Monitoring Reports; Monthly OFR reports), Nielsen Market Share and Distribution, Tracking of Competitive Activities, Price Audit Fieldwork and Pricing Structure Update

What are the Qualifications

• College graduate preferably with Marketing subjects
• With 1 to 3 years of work-related experience
• Communication & Presentation Skills
• Communication & Presentation Skills
• With good interpersonal skills, creative, willing to do fieldwork and to work long hours
• Has good planning and organizational skills
• Computer literate; Fit to do strenuous physical activities
• Preferably knows how to drive (manual & automatic transmission vehicles)

Experience Range Range (Years)

2 - 4 years

Important Note

Universal Robina Corporation does not collect fees throughout our recruitment process and does not collaborate with any travel agency or third party to provide accommodation or other services to job applicants. All URC recruitment processes take place in our respective offices or plants and are conducted solely by our Talent Acquisition teams using official corporate email addresses.