Assistant Brand Manager, Chickenjoy — Growth & Launch

Jollibee Group; Pasig; Hybrid; PHP 600,000 - 900,000; Full time

Job summary

Jollibee Foods Corporation invites applications for an Assistant Brand Manager (Chickenjoy) based in Ortigas, Pasig, with a hybrid work setup. The role focuses on supporting strategic marketing plans, brand development, and launching new products in collaboration with cross-functional teams.

Ideal candidates have 2–3 years in Brand Management or Marketing/Advertising and a degree in Business Admin or Marketing, with strong skills in strategic planning and campaign execution.

Qualifications

• Must be a graduate of Business Administration, Marketing or related course.
• At least 2-3 years of experience in Brand Management (NPD/Product Innovation) or Marketing/Advertising.
• Must have in-depth experience in developing strategic business plans and marketing plans.
• Willing to be assigned in Ortigas, Pasig (hybrid set-up).

Responsibilities

• Assist in developing strategic business plans for product categories.
• Formulate long and short-term marketing plans to achieve sales objectives.
• Develop marketing programs and projects for new product launches.
• Coordinate with cross-functional teams for product development, launch, and monitoring.
• Collaborate with Trade Marketing, Creative, Media, PR/Digital Agencies, Corporate Media, and Research for integrated marketing campaigns.
• Prepare sales information for monthly business reviews.
• Ensure compliance with marketing policies and brand visual identity.
• Gather reports on competitor pricing and product performance.
• Coordinate with suppliers, creative agencies, and Marketing Assistant for marketing materials.
• Develop memos for campaign launches for SBM/BM approval.

Skills

Brand management

Marketing strategy

Campaign planning

Cross-functional collaboration

Education

Business Administration / Marketing degree

Job description

Jollibee Foods Corporation invites applications for an Assistant Brand Manager (Chickenjoy) based in Ortigas, Pasig, with a hybrid work setup. The role focuses on supporting strategic marketing plans, brand development, and launching new products in collaboration with cross-functional teams.

Ideal candidates have 2–3 years in Brand Management or Marketing/Advertising and a degree in Business Admin or Marketing, with strong skills in strategic planning and campaign execution.